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  1. cmjerry4531

    TAKE POLL SEO Tools-- HELP!!

    How many websites do you have? What are you looking to get out of your tool? The tools I use are: Semrush.com - lets you see the keywords that you rank for (that are searched more than 20 times per month) AWRCloud.com - to track my keyword rankings since I work on a lot of sites Moz.com - Link...
  2. cmjerry4531

    Commercial Truck Franchise Marketing

    By my signature you can tell that I'm an internet marketing homer, so take this with a grain of salt. My suggestion would be Website + SEO + Content Marketing + PPC + LinkedIn PPC I'd first create a website that targeted the main search terms within the core of the website. I'd then expand...
  3. cmjerry4531

    Survey at Delivery: A Road Map to Your Store

    Are you sharing the data? :D
  4. cmjerry4531

    Chrysler PAP and Chrysler Digital best results for the money??

    If you aren't currently doing PPC or SEO then I'd recommend getting those two going right away. If your website isn't currently optimized (SEO) that well, then Haystack can really make a difference asap with PPC. I've also never heard anything bad from Dealer.com PPC. For SEO I would...
  5. cmjerry4531

    Are you Measuring your online Digital Marketing Assist???

    You could always kick it old school with Joe's post sale survey. I tried a few searches to find it, but came up short. With a sale survey you could find out what % of people use which websites, which combination of websites was most commonly used and how long they had been shopping.
  7. cmjerry4531

    Reach Local Blast..And Reseach

    I don't do PPC, but all of our clients who use Dawn McCauley for their PPC at Reach Local have been getting great results. The results you get are very tied to who is managing your account, so I would highly recommend asking for recommendations on who you should have manage your account, as...
  8. cmjerry4531

    Are you Measuring your online Digital Marketing Assist???

    Isn't Dealer Authority doing something like this?
  9. cmjerry4531

    Is anybody here using Motofuze ?

    Alex, in theory you are correct. When Panda hits it is usually on that one subdomain/domain, and doesn't spread. Unfortunately, there are horror stories in forums of people that had whole domains punished, subs and all. The other problem is that there are finite number of spaces for the terms...
  10. cmjerry4531

    Is anyone using Team Velocity for their Marketing?

    What are you looking for specifically? What services? I've personally never worked with them, but if they follow through with what they promote on their website it will have an impact. One of the things you would hear me rant about is the disconnect between your digital presence and your...
  11. cmjerry4531

    Is anybody here using Motofuze ?

    Count me into the group with Manny. I never recommend playing with duplicate content when Google is happy enough to give people penalties. Do some research on Google's Panda update, and ask yourself what a month without organic traffic would be like if you got hit. One of the major online...
  13. cmjerry4531

    Vinsolutions/DealerOn/Dealer.com or cobalt for website?

    That's a really good point Padams. The biggest success stories come from great dealer and vendor relationships. You should absolutely work with a company that can work with your style. I've seen hundreds of dealers switch website vendors just because of lack of communication. They had great...
  14. cmjerry4531

    Internet Closing Percentage

    That's the lowest I've heard for leads. That would definitely make for less cherry picking. What was your target saturation of live leads -people with potential to buy? How long did it take someone to have that many working leads, and how many did they sell per month? I think it's healthy to...
  15. cmjerry4531

    Internet Closing Percentage

    That was all leads. I kept a separate tally independent of the Internet Sales manager to make sure his numbers stayed true. Our rule was to keep our guys well fed. They would get around 90-120 leads each. With 20 cars they should gross about $7k. They get a percent of accessories and backend...
  16. cmjerry4531

    Internet Closing Percentage

    My old store closed Internet leads in the 20's 10/12 months out of the year, topping out at 30%. We were also the only Toyota store within 100 miles, and had the only decent selection of Chevy in 60 miles. We were responsible for 35-46% (380 last month) of all cars sold in the county. Our...
  17. cmjerry4531

    The Pubcon Conference????

    Pubcon is awesome. I went to one with Rob Snell of Gun Dog Supply, and it was jaw dropping how insightful it was. I came away with a notebook of information, and still use it to this day for reference. Auto conferences definitely lack the conversations about UX, technical seo and link...
  19. cmjerry4531

    Correlation between sales and website traffic

    Cars are different in the sense that people don't buy them online. However, you are still attracting perspective buyers to your website with the intent of a transaction. As for the correlation, you don't need much data to prove that there is a positive correlation been traffic and sales. The...
  20. cmjerry4531

    Vinsolutions/DealerOn/Dealer.com or cobalt for website?

    My recommendation would be to switch websites. I'd also suggest moving your Cobalt site, since you have to keep a basic one, to a new domain, and putting your new site on the old domain. This website is attached to a lot of your local accounts, and has authority already built up. The benefit...
  21. cmjerry4531

    Service / Parts / Body Shop SEM

    The reason you don't see much talk about it is because how detail oriented it is. I consult on a few different specialty part websites, mostly racing stuff, that has more forgiving margins. We can play the game because of less competition, and good margins. When you are talking about specific...
  22. cmjerry4531

    Can You Fine a Reviewer?

    The blog post was removed, so I have no idea what it said. Still, it would depend on the facts. Was it stated accurately, and not embellished? If it was just the facts, then I believe that it is wrong that the blogger was sued, and had to remove the post. If it was not factual, and it is...
  23. cmjerry4531

    YouTube and it's benefits

    Ebay got pummeled in the latest update by Google. I've seen reports saying an estimated loss of 20% of their traffic. They were drastically short of their quarterly earning goals, so you could be sure that they got hit pretty hard. Video can do very well in the search results, but it is all...
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