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  1. jimbell

    This Unhinged Thanksgiving Dealership Commercial Though

    I will say being from the area of Fred Grote market, people hate his commercials. I will say though that they do pump out some units into the market. When we talk about auto marketing with friends (imagine that, when we go out, we talk the car business), people will always bring up Fred and how...
  2. jimbell

    My Rant about DealerInspire.

    @Rick Buffkin As you know, we always strive to be the best at what we do and am sorry you ran into an issue with photos not populating. I am seeing inventory photos on the website as of this morning and would love to chat further on filtering options we have implemented on a few other websites...
  3. jimbell

    Car Dogs the Movie

    Suckers...2017 style.
  4. jimbell

    Is Anyone using Store Visit Conversions In Google Adwords???

    @edbrooks I wouldn't call it last click attribution, but what we are seeing is (From Joe's DSES presentation): We can see when the visitor clicked on the ad and then had the in-store visit. We are seeing similar metrics with other dealers that we are testing this with. No, we can't see...
  5. jimbell

    Advertising on Pandora and the ROI for car dealers

    There was a dealer in my 20 group that tried it out. There was a lot of conflicting reporting that they were giving versus what Google Analytics was showing. Pandora was showing huge click through traffic, but GA wasn't reflecting anywhere close to the same numbers. They canceled because of the...
  6. jimbell

    AutoTrader.com being SUED for Inflating Views

    Dealer Claims Autotrader Inflated Views of Vehicle Listings "The law firm representing dealers in lawsuits against TrueCar and Carfax filed suit in federal court last Wednesday against Autotrader on behalf of a dealer group that operates two franchised dealerships and a used-car lot in the...
  7. jimbell

    How Many Auto Conferences Do We Need to Attend?

    Great discussion @kevinfrye. I am partial to my 20 group. Yes, we don't have all of the vendor hype, but it does come down to accountability. We will do 1 conference a year and then our three 20 group meetings. That is basically 4 weeks out of the office and then you have a couple weeks vacation...
  8. jimbell

    9 pics per vehicle??

    NAILED IT! We dropped form 30+ down to 10-18 depending on trim. I couldn't believe the amount of crap shots we had. No change in volume at all since we dropped down several months ago.
  9. jimbell

    9 pics per vehicle??

    NAILED IT! We dropped form 30+ down to 10-18 depending on trim. I couldn't believe the amount of crap shots we had. No change in volume at all since we dropped down several months ago.
  10. jimbell

    Internet Lead Closing ratios

    I would agree that website submissions should close at a higher rate. I am wanting to see a full picture of all leads if possible.
  11. jimbell

    Internet Lead Closing ratios

    It's been a while since I have seen any type of averages when it comes to internet closing rates on leads. With most dealers being as transparent online these days, I would guess that total lead volume is down and then also in return, show a higher close rate on lead submissions. We have seen...
  12. jimbell

    Cars.com/Autotrader SRP/VDPs

    Seems like it's been a while since anyone has opened this can of worms. I am curious from the auto community where everyone is at when if comes to stats of VDP to SRP on cars and ATC. Also, curious what everyone's thoughts are when it comes to cost per VDP? What is yours and what is a good...
  13. jimbell

    eBizAutos Reporting Issues

    Thanks Jeff. I did speak with upper management the other day and they are trying to see what is going on. It is disappointing when you have been with a vendor for so many years and things have worked. It's hard to make a jump to a different provider when you have 300k pages indexed with google.
  14. jimbell

    eBizAutos Reporting Issues

    We have been a very happy customer of eBizAutos for about 6 years now and have never had any issues until recently. They recently made some changes and I can't seem to get any answers. Their analytics seem to be having some major issues for the last month and a half or so. None of the data is...
  15. jimbell

    What drops in leads are you seeing?

    But I'm NOT seeing a decrease in leads, but an increase. Sales are up, website traffic is up, and leads (chats/forms/trade evals, etc) are up with nothing really different this year vs last year.
  16. jimbell

    What drops in leads are you seeing?

    When I refer to our increase in leads, I am referring to just form submissions.
  17. jimbell

    What drops in leads are you seeing?

    Our leads are up about 20% over last year so we aren't seeing that at all.
  18. jimbell

    Fixed Ops Websites

    Thank you! Now that's a great site.
  19. jimbell

    Fixed Ops Websites

    I do love the chat and you know that, but not on this site.