customer experience

  1. Steve Stauning

    The Key to Delivering a Great Customer Experience in 2022 - Just Don’t Screw It Up!

    I’ve written before about how Chick-fil-A’s reputation for delivering a great customer experience is not about solving issues, it’s about avoiding issues in the first place. Add in some manners, speed, and efficiency, and you’ve got Chick-fil-A’s secret recipe for wowing the lunch crowd. During...
  2. George Nenni

    Best Examples of "Thank You Pages"?

    Working with a longtime customer who wans to improve their Thank You pages. As most of you know, this is the page that appears after a lead form is submitted. These pages can be useful for destination lead tracking in Google Analytics. They can also improve customer experience by showing next...
  3. Jeff Kershner

    Promoted Article Stop Trying to Netflix and Chill Your Customers

    Stop Trying to Netflix and Chill Your Customers With customers going farther down the purchase path online (if not all the way), their expectations for retail salespeople have changed drastically...stop trying to Netflix and Chill your customers before the first date! Check out the latest...
  4. G

    Seeking Experienced Customer Service Representatives

    Honcker is seeking an experienced automotive Customer Service Representative to work out of Manhattan office. This is a great opportunity to get in on the ground floor of a fast growing startup that is changing the way customers can lease vehicles. Responsibilities : Professionally handle...
  5. Steve Stauning

    I’m Tired of Hearing That Car Dealers are ‘So Behind the Rest of the World!’

    It seems everywhere you turn in automotive you hear how behind dealers are compared to every other industry when it comes to technology, marketing and the customer experience. Frankly, I’m growing tired of this constant drumbeat; and not just because it’s been going on for well over a decade...
  6. Jason@nabthat

    Segmenting Audiences in Google & Facebook

    Just wanted to get an understanding from the forum on how dealers and their ad agencies are currently utilizing segmentation in Google Analytics/Adwords & Facebook to better deliver ads to their appropriate customer base. We have noticed when setting up goals and segments for dealers that the...
  7. Steve Stauning

    Webinar Live Video Webcast: The Best Car Buying Experience Ever!

    FROM 100% OFFLINE TO 100% ONLINE (AND EVERYTHING IN BETWEEN): HOW TO CREATE THE BEST CAR BUYING EXPERIENCE EVER! CLICK HERE TO REGISTER FREE The Best Floor Sales Experience! Studies show 61% of buyers make zero contact with you before arriving on your lot. Learn how top dealers are using...