I actually looked into Selly recently, but didn't see this video.
This is one of those videos that will end up coming across as degrading to a group of people.
I find it interesting how boldly they call out the competitors, because I don't even see this company as being on the same playing field.
1. They're mobile only
2. They're using Dropbox and iCloud to backup my customer data (never going to happen)
3. Their focus is all about how easy it is to enter data - while that's important, I'm far more concerned about how to get the data back out for reporting, analytics, marketing, etc. I can't possibly do that on a phone, export it to Dropbox and retrieve it from there - it simply won't ever happen.
I get numerous promotions in my inbox, but I usually focus more on the ones that are great.
I really enjoy the videos that DealerX puts together.