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  1. Jared Chandler

    Favorite Non Auto Technology/Software?

    https://moat.com/ This is a great way to get creative for banner ads. There are some pretty great ideas on this site... search for automotive or anything else to draw inspiration.
  2. Jared Chandler

    Digital video consumption is skyrocketing

    I like the site!!!
  3. Jared Chandler

    Digital video consumption is skyrocketing

    Hey Guys, I'm just offering up information... I want to be careful to not "pitch" anything on the forum. I am a very outside the box consultant, I truly feel that you can never master our industry with more of the same. You have to stand out... while studding millennial patterns and the way...
  4. Jared Chandler

    Digital video consumption is skyrocketing

    Thanks to millennials on social platforms, mobile screens, & *OTT devices Digital video consumption is skyrocketing. *Over the top (OTT) is a media distribution practice that allows a streaming content provider to sell audio, video, and other media services directly to the consumer over the...
  5. Jared Chandler

    Digital is Gearing Up for Post-Purchase Sales

    Is your Service Manager ready for winter $$ As people hold onto their vehicles longer, auto parts and service needs increase. And too often, people just don’t plan ahead. In fact, more than 40% of service shoppers need reactive versus routine maintenance. In these moments, people look for help...
  7. Jared Chandler

    My first day as a car salesman...

    (Circa 2005) Customer pulls up in a 1989 Chevrolet Celebrity... Customer, "Can you give me a ballpark value of my car?" Me, "To be accurate can I ask how much gas you have in your vehicle sir?"
  8. Jared Chandler

    To Lotlinx or not....that is the question...

    1% of traffic will submit a lead before leaving your site the first time... it's a no-brainer, in my opinion, dealerships should absolutely use vin specific retargeting. Re-engaging the other 99% on your own will take a lot of talent and time-spent. I have not used Lotlinx in the past, so I...
  9. Jared Chandler

    PureCars Acquires Showroom Logic

    PureCars Acquires Showroom Logic on 10/3/17 "This acquisition accelerates our mission to create data-driven software that simplifies a complex digital ad landscape with intelligent, results-based merchandising for all automotive marketers,” said Sam Mylrea, CEO of PureCars. “Showroom Logic has...
  10. Jared Chandler

    Car Sales Through The Service Dept.

    @Jeff Kershner thanks for pointing that out! Yes, DealerSocket has a tool called RevenueRadar that constantly searches your DMS for customers in a favorable position to spend money at your dealership. This includes highlighting service opportunities.
  11. Jared Chandler

    Car Sales Through The Service Dept.

    *New Member - First Time Post. A little background... I am a Automotive Digital Strategist and responsible for the creation and implementation of digital marketing strategies, conversion best practices and operations strategies for dealership clients. My focus has been to design and create...
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