Search results

  1. T

    Adding UTM to GMB Listing, but keeps reverting back?

    Check if there's a double "?" in the URL string. If there is, remove one of the "?" for instance: https://www.wayfair.com/furniture/hd0/pearson-storage-platform-bed-l12-k~unrs7437.html?refid=
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    Adding UTM to GMB Listing, but keeps reverting back?

    Does the Dealers site have a re-direct? In this case, the UTM would trigger on the page preceding the final URL and be stripped on the final URL.
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    Tesla Reality Check?

    Natural ebbs and flows of that stock though....
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    What are you doing to replace behavior targeting on Facebook?

    Reach out to Dealers United, they're doing some good stuff relative to Facebook!
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    What are you doing to replace behavior targeting on Facebook?

    How about using your CRM/DMS to do look-alike modeling on FB?
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    TAKE POLL Cars.com VS AutoTrader VS CarGurus

    Agreed here autohitch ^^^^^^. It's not surprise CG was started by guys who created...TripAdvisor...they do a good job of cultivating what shoppers wantl
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    Future of CRM

    Exactly right. Issue is the CRM's are dominated by monopolies who are going to manage CF's vs focusing on developing a disrupting, more nimble CRm/DMS. You can't blame them...they are making decisions that they should make. No need to dev something when they are making plenty of money with...
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    Tesla Reality Check?

    True. Most millionair / billionaire go bankrupt with their space dreams. He did it while only pocketing 100MM from PayPal too (and started Tesla simultaneously)
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    Cox Automotive Acquires Clutch Technologies

    Too expensive right now. Once there’s pressure on pricing you might see adoption. Anyone that would go with a subscription model most likely skews young and general eschews car ownership more than previous generations. Having it be prohibitively expensive is tough.
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    Is Cargurus taking my money and then competing with me?

    Not sure I'm following this one! You are running SEM through CG? And your cars are also listed on CG? And CG runs their own SEM as well?
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    Inescapable & Bloated OEM Co-Op Ad Budgets

    Yeah, it's like a centralized gov't. Instead of letting supply and demand dictate the market, one body determine who can have what and when!
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    Bot Traffic at 50%?

    Yep, Yep, agreed on Desktop. Easiest indicator. We tend to see a lot of traffic where desktop originating traffic is 95%+!
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    Attribution: Do you give the last touchpoint all of the credit for a sale?

    ahh, IDK if you can trust that at least fully! Sometimes we hear the shopper say they saw a dealers commercial or on the radio when the dealership never ran TV or Radio. It's almost like the Nielsen diaries! I think it's useful information...another question we like to pose is "how many times...
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    BREAKING news! Carvana & Vroom is bleeding cash. Is Ecommerce in auto DOA?

    Carvana on new highs! Seems investors think differently!
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    Bot Traffic at 50%?

    There are other several key indicators of non-human traffic: Screen-size (typically insanely large resolution not consistent with consumer screen rez) Region (located in cities with AWS severs) Coupling of bounce rate with ASD Goes without saying that bot traffic should be part of COGS...
  16. T

    Pay for photographer?

    You can run an incentive plan to and not just do by hour. You can do a lower hrly rate and then comp them on specific threshold of cars shot to ensure productivity or at least incentivize it.
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    CarGurus or CarsDirect

    CarGurus stock exploding this am by 17% with a P/E of 450. Crazy but shows how much confidence investors have in both current products and future product pipeline as well. Good sign to all using CarGurus and the future of CarGurus. Big shoes to fill!
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    Tesla Reality Check?

    taking private is good IMO! Can focus more on long term growth strategies vs quarterly outlook. Can't hate Elon even if you think it's threat to dealership. Tons of people build successful companies, but none at this scale and with this impact. PayPal, SpaceX, Tesla! Crazy.
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    YIKES! Autotrader Referral Traffic falls off a cliff in July 2018

    Seems to make sense, if Car Gurus traffic and other are increasing, it comes at the expense of someone else. In this case it would be AutoTrader.