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  1. J

    Changing CRM's

    Things have changed significantly in the CRM, Internet lead management, Service marketing arena over the past 12-18 months. I believe there are many tools that can provide a better, more modern, and efficient solution than the DMS tools. I would recommend taking a look at what your long...
  2. J

    Rey Rey - Bad email remove

    Drew, I may be a little late to the discussion, but I would agree with the importance of keeping your email database clean, limiting the repetitive email to bad addresses, and having tools to get correct addresses. Keeping the list clean and updated is, as we all know, one aspect of keeping...
  3. J

    CRM or ILM...and which one?

    In my experience, the best scenario would be a fully integrated CRM in use by all of the dealership departments. This allows you to create a single entity for each customer and limits the frustration you may experience in trying to track down your "appointments". It also helps create a single...
  4. J

    Mobile CRM and Inventory functions

    Matt, I completely understand the idea of Mobile applications, especially with the explosion of Iphones. My concerns focus around the customer experience. I think it is important to not get wrapped up in technology for technology's sake. For example I would agree that having a device that...
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