Search results

  1. jakewirth

    TrueCar now masking customer email addresses

    Below is how the "TrueCar Customer Update" email reads, this is what they send us a few minutes after the original lead: Customer Overview Dear _______, We recently introduced you to TrueCar customer ____________. Please review the Customer's Vehicle Preferences below and present _____ with...
  2. jakewirth

    Long Term Follow-up - Does it really matter?

    Of these 100 Ghost Leads, what engagement rate are you able to achieve by conducting Intermediate or Long Term Follow Up? I'd estimate around 5-10% engagement. My "Are you still shopping for a car?" type emails and text messages around day 15 tend to get a high response rate mostly consisting of...
  3. jakewirth

    TrueCar now masking customer email addresses

    It was explained that they are now branding emails and each email sent to the customer has a header and footer added by TrueCar.
  4. jakewirth

    CarGurus or CarsDirect

    CarGurus is far superior in my experience
  5. jakewirth

    TrueCar now masking customer email addresses

    I noticed a little over a week ago TrueCar starting masking customer email addresses. According to our Rep every lead moving forward with be masked with a "@carbuyingemail.com" email address. How does the community feel about this new policy?
  6. jakewirth

    What's in YOUR Garage?

    Emily, you are an insurance salesman's dream client!
  7. jakewirth

    Bracing for life without a CRM, help?

    Jesse, It is a tough spot when the owner and/or upper management fail to see the value in CRM. Personally I have left stores because of this. If there is no hope convincing them technology will lead to car deals, you may want to consider pursuing an opportunity at another store. I can imagine...
  8. jakewirth

    Should We Drop AutoTrader?

    Jason, Earlier this year Chip Perry from AutoTrader mentioned 60% of folks walk in without submitting a lead after finding a vehicle on AutoTrader. I remember countless customers showing up with print-outs of the vehicles they saw on AutoTrader who had not submitted an lead through the site...
  9. jakewirth

    CRM Integrated Video

    Mike, If you are not looking to change CRM partners Covideo has $0-$99 options which integrate video into your emails seamlessly. They also provide special offers for Auto Dealers. Find them here: Covideo | Video Email Service For Business In case you are interested in a CRM or ILM that offers...
  10. jakewirth

    CRMs that Track Open Rate/CTR

    We do things differently at iMagicLab with DealerCRM:
  11. jakewirth

    ILM on a limited budget

    Since you have used eLead previously (one of the better tools out there) other well established names that offer ILM include: - AVV Webcontrol - DealerSocket - Dealer.com's Lead Machine - VIN Solutions - DealerCRM by iMagicLab Most should be under $400/month. Best of luck in your search.
  12. jakewirth

    CRM Text Messaging SMS

    How much is very inexpensive?
  13. jakewirth

    Cars at the Mall and SOCIAL MEDIA

    Jeff, I would promote a contest in which shoppers had the opportunity to pitch the car on display to your dealership. Let them sell you on the car, from their perspective. They walk around the 2011 Camry SE, sit inside, personalize equipment, touch/feel and etc... All the while, they may be...
  14. jakewirth

    CRM Text Messaging SMS

    Are there any CRM tools that offer Text messaging to Customers and prospects? Lets take this a bit further, are there any CRM tools that are offering bi-directional texting (SMS) to Customers?