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  1. Tim Martell

    Rant Alert - let's talk about SEO and Website Vendors

    Take a bow, Emily... you are a member of a very small and elite class of those in the know in auto. It’s a sad reality. personally, I think dealer inspire offers the most freedom and flexibility because it is built on the WordPress platform and they haven’t totally ruined it. Please don’t...
  2. Tim Martell

    Dealer Inspire & their SEO/SEM

    Everyone gets to QB their own calls. I can assure you however, that you will never get 20 hours of work for $1,000 unless you're calling India. You might get 15 hours of highly competent work that could generate results for $3,000
  3. Tim Martell

    Dealer Inspire & their SEO/SEM

    Craig, $1,000/month for SEO is high for Indian spam. You can't get anything resembling SEO for $1,000/month. If you're serious about competing in search you should be spending thousands/month to generate results. Why does it make sense to spend $3k, $5k, $15k/month on paid search which converts...
  4. Tim Martell

    Dealer Inspire & their SEO/SEM

    Hi Eley. My company, Wikimotive, has been working with Dealer Inspire for a number of years now. In fact, presently, they're the only automotive web provider we recommend. I'd love to talk to you further about SEO and other digital marketing goals you have. Check us out at Wikimotive.com or...
  5. Tim Martell

    D.R. Truth - ask him anything!

    Hey Jon. Sorry to maybe mention a competitor, but I just want to have some greater context... Would you consider yourself a direct competitor to Claivoy? How does your product distinguish itself from something like Clarivoy?
  7. Tim Martell

    Deals4Dealers March Marketing Deal DR Exclusive!

    SEO, Facebook marketing, reputation management! Click here to claim your offer and receive a free evaluation on your dealership's digital presence! No upper limitation on scope of services! Billable services must begin on April 1, 2018. Not applicable to existing clients.
  8. Tim Martell

    Is Dealer.com corrupting your data?

    Thanks for sharing Malinda. I've updated the article just now which provides greater detail on what happened.
  9. Tim Martell

    Is Dealer.com corrupting your data?

    Sep 22, 8:24AM, UPDATE: James Grace has contacted Wikimotive and shared findings with us: "We've tracked down the source of this issue to a 3rd Party Integration with Edmunds.com that was active on approximately 16% of our sites. Edmunds pushed tracking code to these sites that was causing the...
  10. Tim Martell

    Oh Good! Another OEM Mandated Digital Partnership program horror Story

    Come on Daniel, don't you get it? They don't want forward thinking dealers. They want dealers who will keep their heads down and just comply. They are not interested in dealer profitability. They are interested in selling the most vehicles in market by creating simple duplicatable experience...
  11. Tim Martell

    Oh Good! Another OEM Mandated Digital Partnership program horror Story

    I don't really have it out for dealer.com, just website providers in general who provide little to no value with relatively outdated site structure. I mean, they don't even know how to canonicalize inventory properly. This in turn creates a domain level disadvantage in search. They deny that...
  13. Tim Martell

    False Facebook advertising

    While this is certainly a compelling video, the Facebook fraud video is not entirely accurate. To be clear, Facebook ads is not the "legit way for buying likes," as the author claims. Facebook ads and promoted posts are about exposure, not likes. You are buying exposure. So when you think...
  14. Tim Martell

    Oh Good! Another OEM Mandated Digital Partnership program horror Story

    Dan about the only thing we disagree on is dealer.com here. The OEM is not your friend. It seems that because of some mystical perception that these big companies attract the brightest people in the industry, dealers often assume the programs they put in place come from great research and...
  15. Tim Martell

    Dealerfire vs Dealer E-Process

    There are definite do's and don't when it comes to SEO. Having worked with both vendors, my preference is Dealerfire. Of particular note, we've seen a number of dealer's have issues with the new dealer-e-process platform. Seems like they might be suffering some growing pains at dealer-e. From...
  16. Tim Martell

    Anybody familiar with DealerFire?

    DealerFire is by far, one of the best website providers in automotive retail. I'm more than a little shocked to hear of slow loading experiences since all of the benchmarking tests we've done for our clients show 0.5-0.7 load speed times as compared to 1.7-2.2 second load speeds for dealer.com...
  17. Tim Martell

    Tim Martell SLAMS Industry SEO Vendors

    Not going to take the focus off the importance of this thread for dealers. No fake fans. Happy to discuss this in another forum or offline if anyone is truly interested. I was a dealer for 21 years and got in to the vendor space because I think I can do it better and with more transparency. Do...
  19. Tim Martell

    Tim Martell SLAMS Industry SEO Vendors

    Sure thing Eley. The intent of my post wasn't to say that our services were great and someone else's were bad. As a former dealer, I saw what I felt was an injustice being done to two of my dealer clients that also seemed to be a practiced methodology of the mentioned companies here. My hope...
  20. Tim Martell

    Tim Martell SLAMS Industry SEO Vendors

    Wow. This thread get's busy when you look away for a minute. K-Car: want a job? Love the passion. As you know, it is easy to find flaws in virtually anyone's designs or services. For this reason, I never comment on things that could be construed as taste, style or opinion. There are vendors in...
  21. Tim Martell

    Tim Martell SLAMS Industry SEO Vendors

    Thanks Jen ;) As I said in my commentary, I hope the vendors get challenged by their clients and make change to deliver more value. Its just so frustrating to see stuff like this. As vendors we can do better.
  22. Tim Martell

    Tim Martell SLAMS Industry SEO Vendors

    Thanks All who commented. I knew I would take some heat for this article, but was a bit surprised that one of the forums who claim to be one of the biggest dealer advocates took it down because it "didn't meet their quality guidelines." Why aren't the quality guidelines 1) the truth and 2) does...
  23. Tim Martell

    Tim Martell SLAMS Industry SEO Vendors

    I appreciate Jeff's caution. No sales pitch here. I found this yesterday after two of my clients asked me to review their reporting. Both ddc clients. One asked about ddc reporting, the other about carmercial reporting. It just never occurred to me that a businesses entire platform could be...
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