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  1. mbloom19

    PR & News EpicVIN Adds More than 100 Car Dealer Partners to its Online Vehicle Marketplace

    I have a dealer Client that's inventory shows on your website, but they had no idea they were "epic vin approved". What goes into becoming an "epic vin approved dealer"?
  2. mbloom19

    Chrome Extension shows competitor Google My Business categories

    George - I have been using this since last week and I just wanted to share how great this product is. Thanks to you for building it and sharing it!
  3. mbloom19

    Poll: Dealer Name and Dealer Brand Paid Search

    We feel that there is a lot of misinformation in regard to the traffic that comes from Dealer Name and Dealer Brand paid search campaigns. In an effort to get a better insight into this traffic, We developed and piloted a new landing page experience for consumers that is providing valuable...
  4. mbloom19

    GEO Based Domains

    No downsides whatsoever. Why not take it a step further and create Las Vegas Chevy branding campaigns on Facebook and Traditional and OTT.
  5. mbloom19

    Instagram Stories Ads - Are You Seeing This Too?!?!

    I was served 6 more out of state ads last night. Feel free to send along any screenshots you have and I'll update the video :lmao: [email protected]
  7. mbloom19

    Instagram Stories Ads - Are You Seeing This Too?!?!

    :hello:
  8. mbloom19

    Instagram Stories Ads - Are You Seeing This Too?!?!

    This is a heads up to anyone that works at the following dealerships or the agency that manages their ads. This should also serve as a reminder to those that manage Facebook ad campaigns to check all of your location settings for your current ad campaigns to ensure that you are only advertising...
  9. mbloom19

    Shadow - VDI

    Don't waste your money. We have tested similar sounding IP based products and none of them worked as they are sold. If you are looking for a product that puts a name and contact info to otherwise anonymous website visitors, look into FourEyes.
  10. mbloom19

    Conspiracy Time: Facebook Reactions Affect Engagement and Exposure

    I'm sure there is validity in your thought that the algorithm is programmed to push down negative content to keep the user experience positive however why would a business even think to publish negative content?
  11. mbloom19

    Attribution: Do you give the last touchpoint all of the credit for a sale?

    Over the last year, since most of these changes referenced in the article went into effect, we have found that campaigns that are open and we aren't focused on targeting a specific person or look-alike audiences, deliver much greater returns for our clients. When we had access to all of the data...
  13. mbloom19

    Russian hackers, Wiffle Ball and Your Site

    https://www.linkedin.com/pulse/russian-hackers-wiffle-ball-your-dealerships-website-michael-bloom tl;dr - We were working on a link audit yesterday and noticed a Russian wiffle ball site call Hess Field Wiffle Ball (dot) com that is back linked to almost 10,000 dealership websites. Now it's not...
  14. mbloom19

    Spotify Ad Studio - Simple Self-Serve Ad Platform

    We actually started a test campaign with one of our clients this week. The ad platform is intuitive and very easy to use and I was impressed with the targeting options (desktop, ios, android) and different genres or playlists (which enables us to target trucks buyers with Country playlists)...
  15. mbloom19

    Google Infinite Scroll

    Just read on SearchEngineLand that google has officially launched infinite scrolling with in-app searches on ios and android. https://searchengineland.com/google-officially-rolls-out-more-results-search-button-on-mobile-296097 If you don't have the update, go into the app store and update...
  16. mbloom19

    Concerns with local digital marketing company...am I missing something?

    I believe it was 34% management fee and $1900 "technology" fee...on a $5k per month plan.
  17. mbloom19

    Concerns with local digital marketing company...am I missing something?

    Gannett currently has a partnership with ReachLocal and all of their PPC campaigns are managed by their team. They employ proxy sites, which is a mirrored version of your site, autodealer.co, so they can control consumers and monitor leads from your consumers. We recently took on a new client...
  19. mbloom19

    Hyundai UK - Click to Buy

    I know there are different rules on the other side of the Atlantic for car dealers, but has anyone seen Hyundai UK's newly launched Click to Buy Website? Will any manufacturer attempt to do the same thing here? Or will this be the same model of Amazon? http://clicktobuy.hyundai.co.uk/
  20. mbloom19

    Making sense of KPI's and all that jazz

    If you haven't already, then I would start reading everything that Avinash Kaushnik at Google blogs about. He is the leader of Digital Analytics at Google and was a keynote presenter at Digital Dealer a year ago. In my opinion, his insight into data analysis is second to none. Here is a link...
  21. mbloom19

    Most Single Day Traffic EVER Across all websites

    What has changed since May? It seems that the traffic was rather consistent than it started to spike in May and has continued to rise. Has this store allocated more of the ad budget to digital that justifies this sudden increase in visitors?
  22. mbloom19

    Most Single Day Traffic EVER Across all websites

    Dan- What was the quality of the increased traffic - did they view VDP's and multiple pages? Do you filter out bot/web crawler services in Analytics so your data is clean? Was there an improperly functioning ad campaign that caused this increase in traffic? I have a Client that had a large...
  23. mbloom19

    Dealer Test Drive Closing Ratio

    Hello all, I am a newbie on this forum but have been a reader for years. I am a Digital Marketing analyst for a large media company and work solely with dealers on developing digital marketing solutions. Although I do assist our sales teams with selling all things digital- I view my role as...
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