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  1. Chip Dorman

    Showroom Background Music

    I'm curious, does anybody have any strong feelings or experience about background music and its effects on sales at your dealership? If so, do you have any academic studies to backup your feelings or experience?
  2. Chip Dorman

    The Internet Director's Role - What should it really be at a dealership?

    Ask yourself this, why can you get a degree in Marketing? Once you understand the real reason, you'll know what you need to do and how to achieve your goals.
  3. Chip Dorman

    Who is going to DD14 in Orlando

    You should check out AutoCon in Vegas in September. Had a great time and learned a lot. Dealer principles are free too! 2013 AutoConnections Conference & Expo -