Search results
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The new ROI?
Subi101, I recommend taking a minute and reading Harvard Business Reviews article: "Return on Influence". It's exactly what you are talking about. Quantifying the warm metrics of engagement and how they lead to conversion. Return on Influence, the New ROI - Amy Jo Martin - Harvard Business Review- Dukesbiz
- Post #5
- Forum: Websites, SEO, SEM, Display, Social, Marketing
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GM Reputation Management "Required"
Re: GM Rep Management "Required" Eley, You could not be more right...The last place a prospective customer is going to trust reading customer reviews is from the dealership's own website. DealerRater would be much better suited. Going back to what we should always be focused on when...- Dukesbiz
- Post #30
- Forum: Websites, SEO, SEM, Display, Social, Marketing
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Anyone using an Instant Messaging system internally?
Hi Everyone, What your identifying as a "communication" issue should be looked into a little further before you proceed with a Instant Messaging System as your solution. A lot of the issues may be fixed by just revising your current "service process" (Car in to Car out internal procedures)...- Dukesbiz
- Post #9
- Forum: Off Topic & Everything Else
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Vin Decoder
VINpower by ESP Data Solutions is the one our company uses. Search google and it will be your first hit. Garrett- Dukesbiz
- Post #3
- Forum: CRM, ILM, Chat, Desking, Emails, Phone, SMS
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How does Matrix Pricing Work?
Hi Folks, I've done some research and am yet to find a solid answer on how a Labor Matrix/Grid pricing works. Is there a formula that Reynolds/ADP/Dealertrak has stored in their application? If so do you know the formula? I've found from my initial research that some dealers make up their own...- Dukesbiz
- Thread
- Replies: 0
- Forum: Service Marketing and Fixed-ops & Parts Solutions
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CRM Kiosks
What is the IML Kiosk? Is there a website? Thank you in advance! Garrett- Dukesbiz
- Post #7
- Forum: CRM, ILM, Chat, Desking, Emails, Phone, SMS
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Dealership Hardware - Computers for users in 2010
I know this thread is about hardware...but how do you see the Fixed Operation Department growing in the upcoming years. What are the deficiencies that you see technology helping with? Also, what kind of computers is everyone running in their technician bays? I saw that GM is mandating 1...- Dukesbiz
- Post #3
- Forum: Other Cool Technologies & Services
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Reynolds closes modem access?
Thank You for the Reply! Option 1 looks like the methodology we will be taking. Is this scalable? or is it very time intensive? A little more digging around and we will be making a decision. We would like to become an RCI vendor to eliminate most thoughts of integration issues but time and the...- Dukesbiz
- Post #64
- Forum: DMS Systems, Data, Security, I.T.
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Reynolds closes modem access?
Jeff, It is my understanding that you use VPN to make a connection to the DMS. However, once you connect to the DMS how are you gathering Data from it? Are there automated reports that are run? If so. are there version issues within particular DMS systems (If version upgrade, do you also have to...- Dukesbiz
- Post #61
- Forum: DMS Systems, Data, Security, I.T.
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Reynolds closes modem access?
The contributors of this Tech-Forum have been of great influence to my personal knowledge on the way the Auto Dealer industry works. Thank you thus-far for all of the knowledge shared, you all are great! Having that said, I have a question to pose to you. As a third party vendor who has made an...- Dukesbiz
- Post #59
- Forum: DMS Systems, Data, Security, I.T.
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