Search results

Search the forum Search Blog
  1. benstewart

    What's your dealership website bounce rate?

    Hi all, I've been lurking here and posted about best BDC practices recently. I am also wondering what the average bounce rates among the members here? We are a GM dealer currently working with Cobalt/CDK and don't have much flexibility in regards to making changes. Our site currently takes...
  2. benstewart

    Critique Our Sales Process

    First of all, a huge thanks for your responses. While some may seem obvious, executing them is another story. I am going to start by reviewing their metrics. The good news is that I am allowed to decide who does NOT get email leads based on the performance I see, and management is prepared to...
  3. benstewart

    Critique Our Sales Process

    Hi all, I've been a lurker more than a few times here and made a few posts about videos, but I have a more complicated question to ask here. I started as the Internet Manager (Digital Marketing Specialist, more specifically) at a dealership in the midwest about three years ago.They hardly...
  4. benstewart

    CarGurus or CarsDirect

    Their free leads are surprisingly effective. We close 4-5 per month. I didn't choose Car Gurus or Cars Direct. We were temporarily on LotLinx and may eventually return to LotLinx once we have a larger inventory and they have better tools to make our Certified Preowned vehicles more prominent as...
  5. benstewart

    CarGurus or CarsDirect

    Gentlemen, I didn't use either and went for LotLinx for new and used. I don't have definitive results yet. I could go back fishing for a free trial of CarGurus. Thanks for the replies guys. I might get back to work now.
  7. benstewart

    Does Video Attract More Shoppers?

    First, thanks for the kind words. I'll post something fresh, probably tomorrow. Don't have my camera today and it's really gray out. Any salesperson *can* do video, it's just a matter of taking a little time to do it right. I also use an email client that hosts the videos directly and...
  8. benstewart

    Does Video Attract More Shoppers?

    Thanks Joe. I'm not from an automotive background. Instead, I've sold technology for years and basically ran a pawn shop. Earned degrees in History, Journalism (emphasis on photo) and Marketing. While I have walkaround video and personalized videos going, I do feel the need to work on...
  9. benstewart

    Does Video Attract More Shoppers?

    I'm a dedicated Internet manager, which basically means I run the website, email marketing, web vendors, analytics, video, etc so on and so forth without having direct customer interaction. I make walkaround videos for many of our nice preowned vehicles and have recently started to make some...
  10. benstewart

    CarGurus or CarsDirect

    Alright ladies and gentlemen, I have some budget freed up and have signed on to LotLinx currently and I am actively debating, mostly in my head about paying around $1500 per month for paid accounts on either CarsDirect.com or CarGurus.com - unless you wish to suggest another alternative. Some...
  11. benstewart

    Cars.com Views

    Anyone else noticing a decrease in the number of SRP and VDP's on Cars.com this month? We are a Minnesota Chevrolet/Buick/used dealer and I have been noticing a significant decrease in our numbers from Cars.com though we are having a good month overall. For example, we have 283,000ish SRPs...
  13. benstewart

    Chat Questions

    First, allow me to briefly introduce myself. I recently finished my first year as the Internet Sales Manager at a dealership in Minnesota. I have a marketing background but no previous automotive experience. I maintain the Internet marketing presence and have developed an email marketing...
  14. benstewart

    Dealerfire vs Dealer E-Process

    We received our first design template back today. Going to make a minor tweak or two but otherwise I like the look.
  15. benstewart

    Dealerfire vs Dealer E-Process

    In case anyone was wondering, we decided in DealerFire and I had the first design call this morning.
  16. benstewart

    Dealerfire vs Dealer E-Process

    I'm currently deciding between the same two products. I'm the Internet Manager at a growing store in Minnesota and getting tired of Cobalt. We have several dealerships within an hour, mostly on the same highway and need to stand out. I want to do more video for my all my vehicles, my body shop...
Top Bottom
Back
Menu