I know these are two very different tools, but they are both high on my radar. With $2000 to spend which would you go with? I wish I could get both and add on a good ppc campaign, but I have to work slowly to get it all. So for you guys that have relevant knowledge of both tell me which would you go with if you could only get one. Thanks.
$2000 to play with..... Conversica/AVA vs Hooklogic
- Thread starter carguysc
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- Dec 30, 2009
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- Yago
I think you can get both with that kind of money...
Ask Jeff K. about Hooklogic, and find David Marod at Conversica.
Ask Jeff K. about Hooklogic, and find David Marod at Conversica.
Conversica is $1800/mo and Hooklogic is $499/mo + cost of gift cards. I think both would be killer, but gm would rather spend the other money on leads... I will reach out to those guys thanks for the response I really appreciate it
- May 1, 2005
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- Jeff
Why would he rather spend more money on leads.....? If it's because you're already maximizing your opportunities and you have a 15-20+% closing ratio on your existing leads AND you have the staff to handle more leads, then you may want to consider adding. But let's agree this is usually NOT the case.
I would consider a tool that will allow you to increase the performance by getting your show rate up on existing leads. Both Hooklogic and Conversica can help with this but do take a different approach.
Conversica - lead nurturing using timed triggered / responsive follow-up emails. It's like having a dedicated BDC specialist sending out quick follow-up emails. Especially great for those leads/customer higher in the purchase funnel.
HookLogic / AutoHook - Increase your lead to show rate by double or more by incentivizing high intent customers (by GEO, vehicle of interested, inventory, etc.) to get their butts into your dealership. You can also use these incentives within your emails, phone calls, Print, Direct Mail, BDC, Chat - etc.
HookLogic Wed2Show will ALSO gain you more leads by increasing conversion on your own dealership website, landing pages - traditional and mobile.
Again, two very different products really. I've seem some great success when you work HookLogic and Conversica together.
I would consider a tool that will allow you to increase the performance by getting your show rate up on existing leads. Both Hooklogic and Conversica can help with this but do take a different approach.
Conversica - lead nurturing using timed triggered / responsive follow-up emails. It's like having a dedicated BDC specialist sending out quick follow-up emails. Especially great for those leads/customer higher in the purchase funnel.
HookLogic / AutoHook - Increase your lead to show rate by double or more by incentivizing high intent customers (by GEO, vehicle of interested, inventory, etc.) to get their butts into your dealership. You can also use these incentives within your emails, phone calls, Print, Direct Mail, BDC, Chat - etc.
HookLogic Wed2Show will ALSO gain you more leads by increasing conversion on your own dealership website, landing pages - traditional and mobile.
Again, two very different products really. I've seem some great success when you work HookLogic and Conversica together.
- Dec 30, 2009
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- Yago
Trust me... call David Marod at Conversica
By that I don't mean anything against HL, I'm just encouraging communication. Jeff is already here so you can talk to him anytime.
- Oct 6, 2014
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Thanks Yago. Jeff is right on, our two solutions together are awesome. Randy if you would like a demo and/or further info or pricing please do not hesitate to call me.
David Marod
VP Sales Automotive
Email: [email protected]
Cell: +1 ((206) 678 3144
Direct: +1 (360) 255 5553 EXT 232
Office: +1 (888) 778 1004
Web: www.conversica.com
David Marod
VP Sales Automotive
Email: [email protected]
Cell: +1 ((206) 678 3144
Direct: +1 (360) 255 5553 EXT 232
Office: +1 (888) 778 1004
Web: www.conversica.com
Hey David I have received the demo and a price quote. I would accept all discounts that you could offer. Will be signing up as soon as my GM gets back to the store. Was actually hoping to already have that done.
