1. Stop being a LURKER - join our dealer community and get involved. Sign up and start a conversation.
    Dismiss Notice

Adding UTM to GMB Listing, but keeps reverting back?

Discussion in 'Websites, SEO, SEM, Display, Social, Marketing' started by georgenenni, Sep 6, 2018.

This forum sponsored by...
  1. georgenenni

    georgenenni
    Expand Collapse
    Getting Refreshed

    First Name:
    George
    Dealer or Company Name:
    Generations Digital LLC
    Twitter Handle:
    georgenenni
    Joined:
    Apr 13, 2012
    Messages:
    96
    Likes Received:
    43
    Location:
    Middletown Ohio
    A standard process I implement for dealers is adding a UTM code to their Google My Business listing, so I can gain two benefits: 1) traffic goes into Organic channel vs. Direct, 2) I can seperately track clicks from GMB website link vs. all other organic clicks (on desktop and mobile).

    I've done this for dozens of dealers, but I've got one single dealer who continually has their GMB website link revert back to the old URL (minus the UTM suffix)?

    Any ideas or experience on this?

    Thank you!

    -George
     
    Collapse Signature Expand Signature
  2. This forum sponsored by...
  3. wmrcs

    wmrcs
    Expand Collapse
    Noob

    First Name:
    Will
    Dealer or Company Name:
    Cascade Autocenter
    Joined:
    May 10, 2018
    Messages:
    11
    Likes Received:
    2
    Location:
    Washington State
    I've had one heck of a time trying to maintain correct info on GMB in the past. It surprisingly never crossed my mind to add a UTM code to our GMBs, so I'll give it a shot and see if the changes stick. I've reached out to Google about similar issues in the past and they simply say that the info needs to be consistent across the web for the info to be verified, which makes adding a unique UTM code difficult.

    If you haven't contacted Google about this, it might be worth a shot.

    [email protected] is the support email I've been communicating with to help sort out our GMB issues.
     
  4. georgenenni

    georgenenni
    Expand Collapse
    Getting Refreshed

    First Name:
    George
    Dealer or Company Name:
    Generations Digital LLC
    Twitter Handle:
    georgenenni
    Joined:
    Apr 13, 2012
    Messages:
    96
    Likes Received:
    43
    Location:
    Middletown Ohio
    Like I said, it has worked for dozens, but this one dealer keeps changing back?

    I meant to add this to my original post, here is the UTM tag I typically use for GMB organic:

    For Nenni Nissan (has a ring to it, eh? :) )

    https://www.nenninissan.com/?utm_source=google&utm_medium=organic&utm_campaign=google_my_business
     
    Collapse Signature Expand Signature
  5. TeddyJTurner

    TeddyJTurner
    Expand Collapse
    Getting Refreshed

    First Name:
    Teddy
    Dealer or Company Name:
    Sinclair
    Joined:
    Aug 6, 2018
    Messages:
    30
    Likes Received:
    6
    Does the Dealers site have a re-direct? In this case, the UTM would trigger on the page preceding the final URL and be stripped on the final URL.
     
  6. georgenenni

    georgenenni
    Expand Collapse
    Getting Refreshed

    First Name:
    George
    Dealer or Company Name:
    Generations Digital LLC
    Twitter Handle:
    georgenenni
    Joined:
    Apr 13, 2012
    Messages:
    96
    Likes Received:
    43
    Location:
    Middletown Ohio
    Good point, but not the symptoms I have. The URL in the GMB listing keeps changing back to root URL (no UTM).
     
    Collapse Signature Expand Signature
  7. Steve Seeley

    Steve Seeley
    Expand Collapse
    Noob

    First Name:
    Steve
    Dealer or Company Name:
    Remora
    Twitter Handle:
    steveseeley
    Joined:
    Aug 15, 2018
    Messages:
    8
    Likes Received:
    2
    Symptoms I have seen when this occurs is

    1. Your URL is redirected because it is set to http and the site is https
    2. Your URL is redirected because you have it set to www when the site goes to the non www
    3. Your URL has not been indexed by Google because it is brand new. I have seen it take up to a week to stick with a brand new domain that has no old domains 301'ed to it. Also if the domain you are using is old, but has not had a site hosted on it in some time, Google will have the 404 error within their index and not allow the site listing until it is recrawled. In either case, within your search console do a fetch and render and then request indexing of all pages. It will recrawl the site and see the domain status change.
    4. See who else has access to the account, some of the providers have a system in place to auto-update their listings every night via the API with the information they provided. Remove access if you can and that will stop, I had this happen on a few different occasions.

    I know you said that there is no redirect in place, I just wanted to give those two examples for anyone reading this in the future to help diagnose the issue. I would venture to say you have another company or service auto changing it back. Who else has access to the GMB page besides you?
     
  8. georgenenni

    georgenenni
    Expand Collapse
    Getting Refreshed

    First Name:
    George
    Dealer or Company Name:
    Generations Digital LLC
    Twitter Handle:
    georgenenni
    Joined:
    Apr 13, 2012
    Messages:
    96
    Likes Received:
    43
    Location:
    Middletown Ohio
    Good thoughts, thanks @Steve Seeley@Steve Seeley , I'm looking into that also though so far none claiming responsibility. Just wondering if it could be a Google occurrence.
     
    Collapse Signature Expand Signature
  9. TeddyJTurner

    TeddyJTurner
    Expand Collapse
    Getting Refreshed

    First Name:
    Teddy
    Dealer or Company Name:
    Sinclair
    Joined:
    Aug 6, 2018
    Messages:
    30
    Likes Received:
    6
  10. georgenenni

    georgenenni
    Expand Collapse
    Getting Refreshed

    First Name:
    George
    Dealer or Company Name:
    Generations Digital LLC
    Twitter Handle:
    georgenenni
    Joined:
    Apr 13, 2012
    Messages:
    96
    Likes Received:
    43
    Location:
    Middletown Ohio
    Collapse Signature Expand Signature
  11. jrevilla

    jrevilla
    Expand Collapse
    Noob

    First Name:
    Jeff
    Dealer or Company Name:
    Smail Auto Group
    Joined:
    Apr 30, 2013
    Messages:
    1
    Likes Received:
    0
    Location:
    Greensburg, PA
    Do they use another service to verify their listings? If they've connected their GMB accounts with a service like Yext, it will continue to override your changes.
     

Share This Page

This forum sponsored by...