Fun title right?? Wondering.... why? Keep reading. Recently our Marketing Manager, Tabitha Flythe, listened to an interview on the podcast, "Creative Peptalk" with Marketer, Seth Godin. Anyone ever heard of him? Seth is a pretty interesting guy. His insight into the world of marketing is applicable to so many different industries and we decided that we would share his ideas with our automotive audience. Ready to become automotive almond milk? Read on.