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DR Webinar E-Commerce: Not Just for Millennials

Discussion in 'Webinars, Broadcasts, Podcasts, etc.' started by Ryan Gerardi, Sep 15, 2017.

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  1. Ryan Gerardi

    Ryan Gerardi
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    Millennials differ substantially from previous generations when it comes to how they shop. This is equally as true for household items and consumer electronics as it is for cars.

    Dealers, however, because of the unique complexity to shopping and buying cars, are faced with tremendous new challenges when it comes to embracing e-commerce, but they still need to adapt to accommodate this generation of shoppers.

    In this DealerRefresh Web Chat with Rune Hauge, Head of Growth at Drive Motors that aired in September 2017, we explored the shopping behaviors of millennials, their core values, and how dealers can enhance the shopping experience, not only with this demographic, but all modern-day shoppers now and into the future.

    Talking points include:
    • Who millennials are and their buying habits
    • What your dealership can do to win over millennials as customers
    • Digital tactics that you can implement today
    How to Watch

    Go here to view the mini version of this webinar (7 mins) and sign up to receive access to the complete edited version.

    Premium Members go here to view the complete edited version now.
     
    #1 Ryan Gerardi, Sep 15, 2017
    Last edited: Jan 9, 2018
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  3. Alexander Lau

    Alexander Lau
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  4. Ryan Gerardi

    Ryan Gerardi
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    Executive Producer

    First Name:
    Ryan
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    AutoConversion
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    autoconversion
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    Chicago, USA
    The videos are up! You can view 'mini version' below or on and on the original signup page where you can sign up to receive a link to the complete edited version. YouTube can also view the mini version with this link. Premium Members go here now to access the completed edited version now.



    Not a Premium Member? Go here now to learn more about Premium Membership on DealerRefresh and how you can access this and other great premium content like this.
     
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  5. Ryan Gerardi

    Ryan Gerardi
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    Executive Producer

    First Name:
    Ryan
    Dealer or Company Name:
    AutoConversion
    Twitter Handle:
    autoconversion
    Joined:
    Mar 17, 2011
    Messages:
    195
    Likes Received:
    69
    Location:
    Chicago, USA
    The podcast version of this webinar is up. I'm placing the Soundcloud URL for it here to see if Xenforo embeds it automatically the way it does with video URLs. Here's a link to it on Soundcloud in case not.

     

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