#RefreshFriday One of the Godfathers of the car Biz | Rusty West of Market Scan

[Jeff Kershner]

We are kicking off 2022 with one of the Godfathers of the car biz: Rusty West.

Rusty has been leading our industry so long there are hieroglyphics about him. And he’s going he’s going to outlast all of us!Market Scan is responsible for producing over 200 MILLION payments every FRIGGIN day for 10,000+ car dealerships. THAT’S A WHOLE LOT OF CAPS LOCKS TYPING IN THE DMS… oh wait, they do this through API’s with data partners. And we’re going to talk a lot about that. Along with what 2022 holds for Market Scan - one of the few companies dealers touch every day, but may not be aware.

Join us LIVE on Facebook, LinkedIn, or YouTube Friday at 1PM
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[Alex Snyder]

I'm stoked to have Rusty kick off the year with us! He's wise, hilarious, and a true car guy. I think he blows his fortune every payday on a new Ferrari engine for one of his race cars.