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Snap Chat Advertising Ad Platform Tour Guide

Discussion in 'Websites, SEO, SEM, Display, Social, Marketing' started by Cesar, Apr 18, 2019.

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  1. Cesar

    Cesar
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    First Name:
    Cesar
    Dealer or Company Name:
    OneIMS
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    So I started looking into the Snapchat advertising platform to see how they target their audience. I was really impressed by their ad platform. It's pretty similar to the Facebook ad platform, except, that you're limited to 3 types of ads. I haven't run any ads but I'm curious to see how they would perform.

     
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  3. Karen Ann

    Karen Ann
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    Karen
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    The impressions are high for the spend, the bounce rate is ridiculously high. Definitely more of a branding or top of mind avenue of advertising than engagement or site traffic.
     
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  4. Alexander Lau

    Alexander Lau
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    Exactly, IOW a waste of $ for those looking for a good buy and a means to sell more units.
     
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