Hey guys,
This is the first month for us at our dealership to be using vAuto, how effective has it been in your dealership ? Did the "typical car guy" understand the data ? Because we using it but we still have some "cowboys" (as I like to call them), who still go out and buy on top of there heads. I personally can't stand it, but they are higher on the food chain then I am...
So how effective has it been at your dealership and has it done a good job of improving sales ?
Because technically speaking, if you are selling the cars that most people are looking to buy then you are using more of your advertising dollars at work.
Regards, Rick
This is the first month for us at our dealership to be using vAuto, how effective has it been in your dealership ? Did the "typical car guy" understand the data ? Because we using it but we still have some "cowboys" (as I like to call them), who still go out and buy on top of there heads. I personally can't stand it, but they are higher on the food chain then I am...
So how effective has it been at your dealership and has it done a good job of improving sales ?
Because technically speaking, if you are selling the cars that most people are looking to buy then you are using more of your advertising dollars at work.
Regards, Rick