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Jeff Kershner

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May 1, 2005
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If a 3rd party (eg lead provider, website, etc) could deliver a customer to the front door of your dealership, with a check in hand, on an in-stock vehicle...DONE-DEAL, what would that be worth to YOU / Dealer?

This is not a leading questions. Rather a conversation that came about between myself and @Bill Playford as we were discussing efficiencies on the sales floor.

...what would that be worth to YOU / Dealer?