- Jun 21, 2010
- 17
- 2
- First Name
- Bryan
We are a single point dealership and up until very recently have run a traditional cradle to grave internet team. I started using AVA about a year ago or so to supplement our lead followup process and have been extremely impressed with the results over that time. The word tracks that AVA employs does a remarkable job at engaging customers who were flat out ignoring my onsite "real" sales reps to gain phone numbers, additional contact details and just information overall that we didn't have as part of the original lead. And at this point I've yet to have a single customer call BS about "Jenny" not being real (you can choose whatever name you want...Jenny is ours)....in fact conversely people think she's so real we've had a few guys try hitting on her! Does the product have it's limitations? Absolutely. It still cannot replace a live human being answering specific questions a customer may have via email or phone, but it's simply to tool via email to try to make sure every customer is being handled and also obtain additional info as mentioned previously. However, if stores have room in their budget and particularly if they run a cradle to grave system as opposed to a BDC, I think it's pretty valuable. The company that actually sells the product directly is Turn Key Events. It is also re-sold by many other folks but I purchased it directly from Turn Key and the folks there are great....through the roof customer service and probably my favorite vender now that HomeNet has come down off the pedestal I've always had them on! If anyone has questions for me about the product, feel free to call me at the dealership and I'm happy to share my experiences directly.