- Oct 16, 2016
- 7
- 3
- First Name
- Carlos
Hi all,
First of all, I recently joined DR and I am impressed by how helpful some of the posts have been…Great insights!
Second, I have been working in the trucking industry for years (both at the OEM and dealership level), but have recently joined a company that sells to auto dealerships...I have found many similarities between these two industries, but there are definitely key differences that I still need to understand!
My big challenge – I am a strong believer that you need to 100% understand your customers and their pains before you attempt to sell anything...I did this in my previous job by randomly reaching out to people in the industry, listening to them, and even offering to work at my customer's businesses for free for a day or so...all for the sake of better understanding their needs, wants, and pain-points, expecting nothing in return. This worked great and helped me create a long-term relationship with them.
My question to you all - What do you think is the best way for somebody who is "new" to this industry to get acquainted with the in and outs of auto dealerships? How would you start if you were me?
Thanks in advance.
Carlos
First of all, I recently joined DR and I am impressed by how helpful some of the posts have been…Great insights!
Second, I have been working in the trucking industry for years (both at the OEM and dealership level), but have recently joined a company that sells to auto dealerships...I have found many similarities between these two industries, but there are definitely key differences that I still need to understand!
My big challenge – I am a strong believer that you need to 100% understand your customers and their pains before you attempt to sell anything...I did this in my previous job by randomly reaching out to people in the industry, listening to them, and even offering to work at my customer's businesses for free for a day or so...all for the sake of better understanding their needs, wants, and pain-points, expecting nothing in return. This worked great and helped me create a long-term relationship with them.
My question to you all - What do you think is the best way for somebody who is "new" to this industry to get acquainted with the in and outs of auto dealerships? How would you start if you were me?
Thanks in advance.
Carlos