Dealer Refresh Roll Call

[mikeelmore]

Ya, I just don't have enough TIME... grrr. I'll get to it ASAP.

Just launched a new feature where HOT keywords on vehicle options list are made bold red. Ck it out, It's another industry first: Used 2009 Buick Enclave For Sale Near Syracuse NY (look under tab marked "Vehicle Options")

Engine & Drivetrain
+ Engine 3.6L Variable Valve Timing V6 w/Direct Injection (288 hp @ 6300 rpm, 270 lb-ft Torque @ 3400 rpm)
+ 6-speed automatic transmission
+ All wheel drive

The idea is that shoppers don't read, they SCAN pages. Special Shout out to my bud Matt Scalcione at HomeNet for racking his brain to get this done on time and on budget!

Who picked the "hot keywords" you or iol?

 

[joe.pistell]

Who picked the "hot keywords" you or iol?

Me.

Back in 2002, when I drew up the option weighting and highlighting tool for HomeNet, I had originally thought it would smart and simple to use one part of the option weighting drive color coding HOT options. (if the weight is=> than ___ then add HTML tags for color and bold). Problem is that this "lights up" the whole option creating what looks like zebra stripes (aka a visual mess)

 

[joe.pistell]

BTW, this is Just a quick 1st draft. I need help with more factory "branded options" like DuraMax Diesel and Allison Transmission etc..

Any Suggestions Welcome!

6 Disc CD
BOSE
Ultrasonic
XM
Sirius
Rear Audio
DVD
Bluetooth
Camera
OnStar





Four Wheel Drive
4-wheel Drive
AdvanceTrac
Autotrac
All Wheel Drive
All-Wheel Drive
turbo
Turbocharged
diesel
duramax
5-speed
6-speed



Heated Power Mirrors
Heated Power
Folding Power
Xenon


Assist Steps
Tubular
Moonroof
Sunroof
Spoiler
QuietTuning
Tri-zone
3-Zone
8-way


Leather
Leatherette


StabiliTrak
Premium Ride Suspension
Stability
Antilock


3rd Row
6 Passenger
7 Passenger
8 Passenger
Heated Bucket Seats
Fold Flat
Flat Folding
Fold-in-Floor
Fold in the Floor
Stow 'n Go



Assist Steps
Z71

 

[OmniQuest Enterprises]

I'll ask again. Why did you need our personal info to show us your highlighting feature? Am I missing something?

 

[joe.pistell]

I'll ask again. Why did you need our personal info to show us your highlighting feature? Am I missing something?

Jeff,

Personal? Dood, we already know your name, we know your business name, your a vendor, all that's left is your Zip Code... that's personal?

OmniQuest Enterprises - Google Search

Hang in there JC, it's easy to use & you'll like it... A LOT.

 

[OmniQuest Enterprises]

I was just a little curious. Love the highlighting but I didn't see why our info was needed. I guess the main event is still to come!

 

[joe.pistell]

I was just a little curious. Love the highlighting but I didn't see why our info was needed. I guess the main event is still to come!

My bad Jeff. See the 1st post on this thread. I wandered off the original theme with the highlighting comments.

 

[Mitch Gallant]

I filled'er out but had to use my postal code instead of zip... hope it helps.

 

[joe.pistell]

The test is complete, thank you for your help everyone! We're on the front page of DR: Automotive Internet Sales, Marketing and Training Tools :: DealerRefresh


Link directly to the article: Using BatchGeo to Track Your Internet Sales on a Google Map