- Mar 7, 2012
- 158
- 34
- First Name
- Mike
Uncle Joe,
This is an interesting perspective. You likely have as much dealer experience as I have had birthdays, so I have a hard time disagreeing with you, but I can't help but feel like the only way to win is to be ahead of the bullet. I think the industry is heading in a certain direction, and there's no stopping it. The margins will only be cut in dealerships that haven't embraced the change. My feeling is that if the numbers were all as static as you have described, dealers would be able to buy the cars for the right money and sell the cars for the right money. Does this help the groups that pioneered the automotive internet age? Sure. But why should we be mad if Cox is the new Microsoft? If your premonition becomes a reality, it will create as many jobs in the third party market as it takes away from the dealer market. The industry itself will be fine, the power will just shift. The way it already has... In your example, the airline business is still a $50B industry, it just doesn't all go to the airline. The more important these tools are in the auto business, the more important it will be to have an internet director. I say bring on the change.
This is an interesting perspective. You likely have as much dealer experience as I have had birthdays, so I have a hard time disagreeing with you, but I can't help but feel like the only way to win is to be ahead of the bullet. I think the industry is heading in a certain direction, and there's no stopping it. The margins will only be cut in dealerships that haven't embraced the change. My feeling is that if the numbers were all as static as you have described, dealers would be able to buy the cars for the right money and sell the cars for the right money. Does this help the groups that pioneered the automotive internet age? Sure. But why should we be mad if Cox is the new Microsoft? If your premonition becomes a reality, it will create as many jobs in the third party market as it takes away from the dealer market. The industry itself will be fine, the power will just shift. The way it already has... In your example, the airline business is still a $50B industry, it just doesn't all go to the airline. The more important these tools are in the auto business, the more important it will be to have an internet director. I say bring on the change.