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  1. Jeff Kershner

    #RefreshFriday Business Intelligence for Car Dealers | Alex Caradonna of Targit

    View: https://www.youtube.com/watch?v=HVl2K2z7TZ8 What insights can be gained when dealers consolidate all their data sources? @AlexCaradonna is bringing Targit to the United States after great success in Europe and is looking for help from interested dealers. Unlike CDPs that focus on...
  2. Jeff Kershner

    #RefreshFriday Business Intelligence for Car Dealers | Alex Caradonna of Targit

    View: https://www.youtube.com/watch?v=9SsCdyiS5PQ What insights can be gained when dealers consolidate all their data sources? @AlexCaradonna is bringing Targit to the United States after great success in Europe and is looking for help from interested dealers. Unlike CDPs that focus on...
  3. Jeff Kershner

    Business Intelligence for Car Dealers | Alex Caradonna of Targit

    View: https://www.youtube.com/watch?v=9SsCdyiS5PQ What insights can be gained when dealers consolidate all their data sources? @AlexCaradonna is bringing Targit to the United States after great success in Europe...
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  4. Jeff Kershner

    I'm tempted to lease a Nissan Ariya

    Dude. https://kirksvillemotorcompany.com/inventory/New-2024-Toyota-Camry-XSE_V6_Auto-4T1KZ1AK5RU100861
  5. Jeff Kershner

    I'm tempted to lease a Nissan Ariya

    That is one hell of a tempting deal. BUT - living in Maryland, you have to pay taxes on the full selling price. BTW - Maryland sucks!
  7. Jeff Kershner

    #RefreshFriday Vendor Tracking & Reviews Making a Comeback | Jon Berna w/ LVL UP Auto

    View: https://www.youtube.com/watch?v=rLiYiaWxsRY After selling Driven Data, @jon.berna is back with another valuable data business for car dealers. LVL UP Auto helps dealers track and find vendors. This RefreshFriday will be a bit different than most. We will be talking about Jon's vision...
  8. Jeff Kershner

    PR & News 84-month auto loans are accounting for one-fifth of all new-vehicle purchases

    More people are taking on 84-month auto loans when it comes time to finance new and used cars. By the end of 2022, consumer credit agency Experian found that 84-month loans were underwriting nearly one-fifth of all new-vehicle purchases and 11 percent of used-vehicle purchases, according to...
  9. Jeff Kershner

    #RefreshFriday How is the Cavender Auto Group Innovating? | Colby Joyner

    @Colby Joyner - looking forward to the show this Friday. Also: you need to update your DealerRefresh account photo! Let me know if you need some help.
  10. Jeff Kershner

    #RefreshFriday How is the Cavender Auto Group Innovating? | Colby Joyner

    View: https://www.youtube.com/watch?v=P5kC14tabpk @Colby Joyner of the Cavender Auto Group is an impressive dude! Ben Hadley said the operations software Colby was using at his stores was the most impressive thing he saw at NADA this year. This week, on RefreshFriday, we will examine...
  11. Jeff Kershner

    Marketing Opt Out

    As @Ryan Everson pointed out, bulk email campaign performance has taken a big dive over the last several years. I didn't want to believe it but the stats weren't lying. With that said, it's still a cheap ad medium and unless you're paying someone for design/management, it doesn't take much for a...
  13. Jeff Kershner

    #RefreshFriday Lessons from the Real World | Steve Stauning

    View: https://www.youtube.com/watch?v=n0j1742nWSQ Author, dealership coach, and long-time-DealerRefresh personality @Steve Stauning returns to discuss things a little outside the norm. Steve wrote a post about the TikTok generation that we want to spend some time on. It is a life lesson for...
  14. Jeff Kershner

    Are you VIN-aware?

    That's because I have actively removed the links.
  15. Jeff Kershner

    #RefreshFriday Using AI to Reveal Fascinating Trends in your Dealer Reviews | Matt & Jake of WideWail

    View: https://www.youtube.com/watch?v=Lc4o-0qGZjU Using AI to reveal fascinating trends in your reviews Widewail returns. So soon, you ask? @Matt Murray and @jakehughes are back to follow up on that promise and to share some more industry-level insights. In their last appearance, they...
  16. Jeff Kershner

    #RefreshFriday Headless Dealer Websites are SOOOO Yesterday | Ben Hadley of Auto Genius

    View: https://www.youtube.com/watch?v=JO9SsH_MW8o The last time we hosted Auto Genius, they dropped headless websites on us. You probably saw the lightning-fast website they built for Koons. They're back with something new... and also blazing fast! Ben says this is one of the few times the...
  17. Jeff Kershner

    Rev Up Your Weekend Sales: Friday Car Marketing Tips and Tricks for Dealerships

    Removed links from this spam post.
  19. Jeff Kershner

    PR & News Tesla Cybertruck sells for $244,000 at used-car auction

    Tesla Cybertruck sells for $244,000 at used-car auction A barely used Tesla Cybertruck sold for $244,000 after a brief bidding war, more than double the new price for the Foundation Series models that the automaker is trickling out to a massive backlog of reservation holders, according to a...
  20. Jeff Kershner

    EVs are coming, but for how long?

    Could this will be a trend? If EV's go away as quick as they came, that's a LOT of invested money down the drain. And I'm here for it.
  21. Jeff Kershner

    #RefreshFriday Learn Something New: How OEMs are Moving Cars this Year | Bart Schuster w/ AutoSled.

    View: https://www.youtube.com/watch?v=JLD-afPl-Wo OEM logistics and how those affect... well... everything. We don't spend a ton of time thinking through the shipping of cars from the factory to our dealerships but Bart does! Bart Schuster has an extensive OEM background and overseas...
  22. Jeff Kershner

    EVs are coming, but for how long?

    Ford slashes price of electric Mustang Mach-E after sales plunge The automaker cut the electric Mustang Mach-E's price as much as $8,100 after sales tumbled 51 percent in January. Ford Motor Co. cut the price of its electric Mustang Mach-E by much as $8,100 after its sales tumbled 51 percent in...
  23. Jeff Kershner

    EVs are coming, but for how long?

    Thousands of car dealers push back on Biden’s expansive EV mandate: ‘Typical politics’ View: https://www.youtube.com/watch?v=PzrnvBel4_0&pp=ygUqZm94IG5ld3MgZGVhbGVycyB1cmdlIGJpZGVuIEVWIHJlZ3VsYXRpb25z
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