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#1 reason your dealership isn't using AI yet?

Thank you, Emma.
Not too bad. I would like to see how it handles having a full on conversation with a customer, answering any specific questions the customer has about a specific vehicle. Things like fuel mileage, towing capabilities, warranty coverages, rebates, etc..

Sure! Here are two examples below (Had to blur the specific dealers name for confidentiality). But our AI can answer any question related to vehicle information, as long as it's available in your feed file. Which for 99% of dealers it is.
You'll probably notice that the tone, emoji usage, persistence, "aggressiveness" etc, is different in the convos below. That's because everything is customizable for each dealer.

I loved your question "Will AI replace all of us?". I normally view it this way: "AI is not going to replace humans, but humans with AI are going to replace humans without AI."

I'd really like to learn more about your perspective on this. I am curious what are the most prominent things, you are trying to solve / optimize at the dealership, since AI hasn't been in focus. Let me know!


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I have been working with people who start out thinking using AI is a crutch or lazy. The reality is humans have been using tools to make work simple quicker and better, their whole existence. Whether you're coming up with a marketing strategy or a sales strategy, why not use this new amazing tool called AI. Here is an example of its possibilities. Try this custom Chat GPT, called the Customer Profile Calculator. It helps sales people understand and effectively communicate with customers in real time.


Just feed data about the customer, into it when you're getting Keys or coming back from test drives. It will give you strategies of how to communicate. Identify the customers buying type, create a customized thank you note and give you a strategy to try to come together and sell them a car

This is so true. I heard a school teacher position it like this. AI isn't going to make us lazy. When the calculator was introduced into schools, we didn't stop teaching math, we made the required math more advanced. I view AI the same way. It's not making us more lazy, it's allowing us to do more advanced things.
 
I have been working with people who start out thinking using AI is a crutch or lazy. The reality is humans have been using tools to make work simple quicker and better, their whole existence. Whether you're coming up with a marketing strategy or a sales strategy, why not use this new amazing tool called AI. Here is an example of its possibilities. Try this custom Chat GPT, called the Customer Profile Calculator. It helps sales people understand and effectively communicate with customers in real time.


Just feed data about the customer, into it when you're getting Keys or coming back from test drives. It will give you strategies of how to communicate. Identify the customers buying type, create a customized thank you note and give you a strategy to try to come together and sell them a car
I 1000% agree. We dont still have horse and buggies haha

Very cool GPT! I've made a few for the job and a few for personal reasons, and they help me EVERY day. I restored my above ground pool that was green when i bought my house, to a beautiful balanced blue just with the help of a GPT - no data about it beforehand! And I was basically an expert by the end.

I'm working on one for car shopping, just because i wanted to play around with it and see how progressed it is and if it gives good results. The biggest issue im running into is if you are looking in a zip code away from your actually IP address, the searches it does are local to you rather than the zipcode you enter, BUT still really cool :)

Car Shopping Assistant
 
Hello all,

I wanted to let you know that next Wednesday we are hosting a AI study group for Car Dealer professionals. This is not for us to sell services. It's an opportunity for professionals like yourselves to share and learn about how AI is being used in auto dealerships. This will be our second one. I'm gonna drop an invitation in this reply. It would be fun to meet you all.
Jamie

Our AI Study Group for Dealership Professionals kicks off soon — and we'd love to see you there!
May 14(and every 2nd Wednesday of the month)
2:00–3:30 PM CT
Online
for auto dealer professionals across the board, this is a relaxed, no-pitch space to explore how AI is showing up in the dealership world.
We’re just bringing people together to learn, swap ideas, and see what’s possible — no selling, just sharing.

https://www.wowza.biz/ai-study-grp-car-dealerships
 
So little bit of my background. I primarly worked for cellphone companies in retail sales and management for about 15 years. Car sales always was something I looked at as something I would love to do. I figured I would give it a shot. Even at my tech jobs before I was a early adopter of ai to increase productivity. I have now been at my dealership for 3 months. It honestly is so frustrating watching a company as large as we are suffering so bad from many things in my opinion, but the biggest is lack of adoption to new technology. Its like when I sold phones we always kept that 1 flip phone for the older person. The entire dealership is that person. I do notice they are coming around on a couple things but not fast enough. From an outsider's perspective I definitely feel like the owners are willing to change and know that they have to change. But the management that is still there and in place won't change, watching younger kids come in and get basically no training or coaching or given the tools to succeed. I know I got a little off from Ai. But for me, going into a new place Ai has been that veteran sales rep who takes me under his wing, answers questions about the differences in a trim level that I dont remember exactly and want to make sure im right about. Ive used it to post mass produce content for social media which im seeing alot of good results from. I even have it give me valuable tips during a test drive and also help to show customers the value in their product from research. I can go on and on. Ive gotten that vibe from older heads like im the outside who knows nothing, will never learn anything and will be gone in a month because I am not like them. Its been great lol. Ive just been absorbing everything. Ive already created 4 fully functioning Ai tools I use every day that are instrumental in my success. To think that we have a team who's job it is to be a programmer and here I am just talking to my phone in the back lot coding software that is 100x better then anything we have invested millions of dollars in. Most dealerships will pay 10,000s of dollars on a AI software and think thats it. Done. Only to have no training, no adoption and miss completely on the implementation of it. We'll see.
 
Ai has been that veteran sales rep who takes me under his wing

:unclejoe: AI rewrote your 'difficult to read' post:

Revolutionizing Car Sales with AI: A Newcomer's Perspective​

From Cellphones to Car Lots: My Journey​

I’ve spent 15 years in cellphone retail, honing my skills in sales and management. The idea of car sales always piqued my interest, so I took the plunge. Before this, I’d already embraced AI in tech roles to ramp up productivity. Three months ago, I stepped into a dealership, and it’s been a revelation.

Stuck in the Past: The Dealership's Tech Time Warp​

Right away, it felt like I’d stepped back in time. This huge operation runs on ancient systems—not just a single outdated phone for the reluctant, but a whole setup frozen in the past. Efficiency’s nowhere to be found, training’s sparse, and tools to succeed are practically nonexistent. The owners get that change is overdue and seem willing, but the management? They’re dug in, unwilling to guide the next wave of talent.

AI as My Secret Weapon​

Amid this mess, AI’s been my secret weapon—like having a seasoned salesperson in my pocket. Need to double-check a trim level? AI’s on it. Want social media posts that actually pull in customers? AI whips them up, delivering results. It even tosses out test-drive advice and digs up research to showcase a car’s worth. Some of the old-timers roll their eyes, but their doubts just push me harder—I’m crushing it with AI.

Building Better Tools: Outsmarting the System​

Here’s the wild part: I’ve coded four AI tools myself, ones I rely on every day. Imagine me out in the back lot, tapping away on my phone, building software that blows past the dealership’s million-dollar tech flops. They’ve got a whole programming team on staff, yet the systems still drag. Dealerships throw piles of cash at AI solutions, then let them rot without proper training or follow-through—total waste.

The Road Ahead: Slow Progress and My Resolve​

Progress is creeping in, but it’s painfully slow. A few fresh ideas get a nod, yet without a real shake-up in mindset, it’s all stuck. My own wins prove what’s doable with some curiosity and the right gear. AI’s no gimmick—it’s rewriting the rules of car sales. I’m soaking it all in, sharpening my edge, and quietly turning my little slice of this place upside down. The traditionalists might not clock it yet, but I’m not going anywhere—I’m dragging the future in with me.
 
@tniche7594 Below is a table summarizing the metrics for both posts:


MetricOriginal PostAI-Improved Post
Flesch Reading Ease~50-55~60-65
Flesch-Kincaid Grade Level~9-10~8-9
Time to Read~2 min 15 sec~1 min 52 sec
Scan-abilityPoorExcellent

This table highlights the AI-improved post's advantages in readability and scanability, with a slight reduction in reading time.

Conclusion​

The AI-improved post offers better readability scores, likely due to shorter sentences, and significantly better scanability due to its structured format. Reading time is slightly shorter, reflecting its concise nature. These findings align with general guidelines for blog posts, emphasizing the importance of structure and clarity for audience engagement.



Key Citations​


 
So little bit of my background. I primarly worked for cellphone companies in retail sales and management for about 15 years. Car sales always was something I looked at as something I would love to do. I figured I would give it a shot. Even at my tech jobs before I was a early adopter of ai to increase productivity. I have now been at my dealership for 3 months. It honestly is so frustrating watching a company as large as we are suffering so bad from many things in my opinion, but the biggest is lack of adoption to new technology. Its like when I sold phones we always kept that 1 flip phone for the older person. The entire dealership is that person. I do notice they are coming around on a couple things but not fast enough. From an outsider's perspective I definitely feel like the owners are willing to change and know that they have to change. But the management that is still there and in place won't change, watching younger kids come in and get basically no training or coaching or given the tools to succeed. I know I got a little off from Ai. But for me, going into a new place Ai has been that veteran sales rep who takes me under his wing, answers questions about the differences in a trim level that I dont remember exactly and want to make sure im right about. Ive used it to post mass produce content for social media which im seeing alot of good results from. I even have it give me valuable tips during a test drive and also help to show customers the value in their product from research. I can go on and on. Ive gotten that vibe from older heads like im the outside who knows nothing, will never learn anything and will be gone in a month because I am not like them. Its been great lol. Ive just been absorbing everything. Ive already created 4 fully functioning Ai tools I use every day that are instrumental in my success. To think that we have a team who's job it is to be a programmer and here I am just talking to my phone in the back lot coding software that is 100x better then anything we have invested millions of dollars in. Most dealerships will pay 10,000s of dollars on a AI software and think thats it. Done. Only to have no training, no adoption and miss completely on the implementation of it. We'll see.
@tniche7594 ,

You should come to our Auto Sales Professional AI Study Group, on Wed. We would love to talk more with you about how your using Ai to sell more cars.

Our AI Study Group for Dealership Professionals kicks off soon — and we'd love to see you there!
May 14(and every 2nd Wednesday of the month)
2:00–3:30 PM CT
Online
for auto dealer professionals across the board, this is a relaxed, no-pitch space to explore how AI is showing up in the dealership world.
We’re just bringing people together to learn, swap ideas, and see what’s possible — no selling, just sharing.

AI Study Group - Car Dealerships | Wowza
 


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