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#automotivedigitalmarketing

  1. dealerdata1

    PSA: Your Specials Pages Are Probably Underperforming

    I do a lot of data analysis on the daily both manually and using your run of the mill marketing tools but one thing I tend to dive in on is building out cohorts. Sometimes its a bit of a pain in GA4 and doesn't always model in a way I want if I am doing some crazy things so I tend to just...
  2. jakehughes

    REV #004: Topic Data, Brake Reviews and Heatmaps

    Welcome to the REV. A briefing that goes deep into the Widewail Automotive Reputation Index data, surfacing the most interesting insights. Every 3 weeks we Rank, Explore & Visualize automotive reputation & sentiment data. All data is sourced from the Widewail Automotive Reputation Index or...
  3. AlphaLead

    How to create a friendly atmosphere in your dealership?

    Buying a vehicle is a challenge, that’s why people are looking for a stress-free experience these days. How to keep your customers coming back? 1. Positive atmosphere is important to make a great first impression. Greet your customers with a smile on your face, offer them refreshments, and...
  4. AlphaLead

    What is rejection and how can you deal with it?

    Rejection happens. Don’t take it personally. It’s more important to concentrate on how to make the dealership experience more appealing. Focus on exceptional customer service. You should be confident, but not arrogant – it can scare your clients away. Over 60% of people choose the dealership...
  5. Tarry Shebesta

    PR & News truPayments, LLC Joins CDK Global Partner Program

    truPayments, LLC Joins CDK Global Partner Program Auto dealers with CDK websites now have access to tru Shop-by-Payment™ Cincinnati, March 5, 2019 – truPayments, LLC., a financial technology company, today announced that it has become a participant in the CDK Global Partner Program. As a...
  6. Tarry Shebesta

    2019 Auto Industry Outlook - A Real Game Changer

    So what’s the game-changer for the auto industry in 2019? PERSONALIZED SHOPPING The #1 thing on your customer’s mind when they are buying a car is affordability, right? The goal is to quickly show them cars in inventory that meet their monthly budget and creditworthiness using a one-to-one...
  7. Tarry Shebesta

    PR & News truPayments® Announces Lunch & Learn Event During NADA2019 on Creating Effective One-to-One Digital

    truPayments® Announces Lunch & Learn Event During NADA2019 on Creating Effective One-to-One Digital Shopping Experiences Dealers Learn the Benefits of Using Soft-Pull Credit Solutions Reserve your FREE seat today as spaces are limited and are assigned on a first-come basis. San Francisco...
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