credit
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Are y'all using Prescreen Credit Data?
Quick gut check for the group: are y'all using prescreened credit in your marketing, or mostly sticking to look-alikes/conquest lists? If you’re not running prescreen, what’s the real blocker? legal/compliance reviews (opt-out/notice language), your agency doesn’t offer it, or the time to...- DecisionLinks
- Thread
- credit data marketing
- Replies: 0
- Forum: Websites, SEO, SEM, Display, Social, Marketing
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Resource SyntheticID - Detecting Synthetic Identity Fraud 1.0
Identity theft and fraud utilizing "Synthetic ID fraud" is something I personally had never heard nor was aware of (the term Synthetic ID) until a friend and former co-worker - Kelly - alerted me to it. Kelly landed a job with Equifax awhile back and was filling me on the what/how this newer...- Jeff Kershner
- Resource
- credit fraud fraudiq
- Category: Whitepaper
