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ftc rules

  1. H

    FTC Safeguards Rules are here and I wanted to share some advice to stay complaint.

    Quick disclosure: I run an IT company that works with local businesses, so I look at this from the technical side. Here's what I see dealerships overlook. Since dealers finance and lease vehicles, they're treated as financial institutions under the FTC Safeguards Rule. The common gaps: No...
  2. emilykeenan

    REV #072: The Sticker Is Getting Fixed While Finance Complaints Get Louder.

    Wanted to share something we've been digging into on the pricing/fee compliance front, since it keeps coming up in the reviews we analyze. Quick context if you haven't seen my posts before: we read a lot of Google reviews (1.2M across 18,000 U.S. dealerships in Q1 alone) to figure out what...
  3. jakehughes

    Pulled 1.1M dealer reviews looking for FTC-related complaints. Figured this group would want to see it.

    A few weeks back, the FTC sent warning letters to 97 dealer groups about deceptive pricing. We were curious how visible that signal was in the customers' own words before the agency acted. We looked at the Widewail Index (~20M Google reviews) for signals. The original look was Q1-only. The 97...
  4. tomkline

    Promoted Article FTC Changes: Most Dealers Are Stuck In Stage 3 – Are You?

    warning letters sent to dealer groups by the FTC Swickard Automotive agreed to pay the State of Alaska stages: denial, anger, bargaining, depression, acceptance How do we react when the world changes and we don’t like it? On March 13, 2026, the FTC has declared the advertised price must include...
  5. Jeff Kershner

    FTC Pricing Rules for Dealerships - Price Badging on AutoTrader and KBB Paused

    AutoTrader and KBB (Cox Automotive) have paused thier Good/Great consumer facing price badging feature due to governement pressure and the FTC warning 97 dealer groups in March citing advertised prices must include all mandatory fees. TrueCar, Cars.com, and CarGurus have also updated their...
  6. Jeff Kershner

    #RefreshFriday Securing Customer Data - BETTER | Todd Smith

    View: https://www.youtube.com/live/sZn_qMDil_Y On the heels of CDK getting hacked and the FTC taking a new interest in data security, @todd.smith is back on DealerRefresh to share a way to help dealers better store customer data. We are also debuting @Dan Sayer of the Anderson Auto Group as...
  7. Jeff Kershner

    #RefreshFriday Legal and Regulatory Items We Should be Paying Attention To | Chris & Brad ComplyAuto

    View: https://www.youtube.com/live/xeK38a8c6-Q What is going on with the FTC's CARS rules? What about the Graham Leach Bliley Act? We have covered these before on RefreshFriday and invited ComplyAuto's CEO and Head of Legal to get more perspective on all the things we should be paying...
  8. grant@pricedrite

    Is there an Anti-Virus, Firewall, & Anti-Spyware software worth using over Microsoft Defender?

    Now that the new FTC rules are live, is it worth it to find better tools than Microsoft Defender?
  9. Jeff Kershner

    #RefreshFriday GOV Overreach - Updated FTC Rules & the new Restrict Act | Drew Ament

    View: https://www.youtube.com/watch?v=f6FIq3y5MuA Government overreach hitting car dealers? More government regulation is coming! It wasn't enough to hit us with stricter FTC rules on our advertising and websites, plus safeguards on data to disrupt our leads, and now dealers will have to be...
  10. Jeff Kershner

    #RefreshFriday The NEW FTC Rules ...Have Been Extended | Tom Kline

    View: https://youtu.be/T3bviLOmkHI FTC Safeguard Rules have been extended 6 months. We had this show lined up with @tomkline to speak about these rules in great depth on December 9th - when they were originally launching. Now we all have another 6 months to prepare. Phew! And Tom is still...
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