google ads

  1. Greg Spencer

    What's new about Google vehicle ads?

    Here's a stupid question. Several news sites are reporting Google has launched "a new ad format, called 'vehicle ads', that shows Google search users nearby cars for sale." I believe this has been available for some time now. George Nenni shared a screen shot of vehicle ads in search back in...
  2. Jeff Kershner

    #RefreshFriday Is SEM Still Worth It? | Brian Pasch - BPE Research

    Despite the wide adoption of Google Ads, dealers are still unclear on how to measure its effectiveness. :banghead: What is SEM worth these days? @brianpasch, founder of PCG Companies, shares the findings from his latest research on Google Ads | Paid Search. He promises some shocking outcomes...
  3. Alexander Lau

    Google Ads - Call-only ad requirements

    https://support.google.com/adspolicy/answer/6130299 Dear advertiser, In December, Google will update the policy requirements for call-only ad format with the following changes: Service providers will now be required to use their actual business name in call-only ads. Service providers can no...