trust

  1. Alexander Lau

    "Trust" Emerges as New Ad Metric

    https://www.mediapost.com/publications/article/334695/trust-emerges-as-new-ad-metric-becomes-media-bu.html People buy things they don't trust all the time - in fact, most of what I buy I barely trust... Holy shit, dealers are in for it if this ever takes hold. Trust factor?!