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Hey DR fam, Emma from Hammer AI here (Yep, im a vendor but not here to pitch you) Just trying to actually understand where your heads are at when it comes to AI in the dealership world. AI has blown up the last few years in the auto space, everyone’s promising faster response times, better engagement, and smarter workflows. But… most dealers still haven’t fully adopted it.

  • Is it price?
  • Worried about complicated tech integrations?
  • Not convinced you'll see a clear ROI?
  • Is your staff just not feeling it (or you’re worried they won’t)?
  • Or maybe it’s something completely differnet?

Not here to sell, just to hear what’s actually happening on the ground. I can also share what other stores have done to work through the same challenges if that’s helpful