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Hey Jamie - totally agree, changing habits is a huge lift in dealerships, especially for larger lots with layers of employees. It's often underestimated how much existing culture influence tech adoption, even if that means a slow death for the dealerships that are reluctant to adopt. I remember when some dealers said they didn't need websites or an online presence - I am sure most of those are gone today unfortunately. :/


I'll definitely check out the session on May 14th - sounds like a good opportunity to swap insights and pick up some fresh perspectives.


What's been the most effective first step dealers take to break out of those "habit loops"? Any quick wins you recommend starting with or or do you think it truly just is a slow and steady culture shift kind of thing?