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I believe, unless things have changed since I worked there, that you can put a limit on the radius so that you won't receive leads from people that are more than X amount of miles away.


Back out the leads that came from more than 100 miles away from your store and push back with the actual quality lead info.


(be cautious sharing your cost per month, like Jim said below CG has it written into every contract that dealers can't share that info)