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Cost per VDP, of course, is going to be pretty miniscule - around .06 each on pre-owned. If I can figure a way to filter out the "event" cars (mechanic's specials, $500 OTD, etc), that will help get a more beneficial metric. That inventory is also what, I feel, is skewing our performance metrics. We receive a TON of leads on the super cheap cars (need transmissions, have 5 different colors of paint, etc) - from all across the country, so far, nobody has been willing to buy a $1,000 vehicle, and spend another $1,000+ in transport to get it to where they live.I have another call with our CG rep, at some point, as they essentially keep going back to "talk to the manager" and see what they can do for us.
Cost per VDP, of course, is going to be pretty miniscule - around .06 each on pre-owned. If I can figure a way to filter out the "event" cars (mechanic's specials, $500 OTD, etc), that will help get a more beneficial metric. That inventory is also what, I feel, is skewing our performance metrics. We receive a TON of leads on the super cheap cars (need transmissions, have 5 different colors of paint, etc) - from all across the country, so far, nobody has been willing to buy a $1,000 vehicle, and spend another $1,000+ in transport to get it to where they live.
I have another call with our CG rep, at some point, as they essentially keep going back to "talk to the manager" and see what they can do for us.
