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AK, I am a merchandising specialist.Being creative needs ways to juice up your imagination:[ATTACH=full]8747[/ATTACH]Imagine you put a booth in the middle of your lot, shoppers are milling about your lot, your sales reps can't assist shoppers until the shoppers come to the booth and declare they want help. You need to place a sign on the booth to attract the shoppers.Shopper's on your site and your lot are identical.The booth sign and the website CTA are identical.Shoppers have a job to do. So do your reps. Shoppers want reps to answer questions that they can't answer (so the shopper can complete their mission).What words will you place on this sign?IDEAS:Questions? We're here to help.Questions? We've got Answers.Questions? Fast Information, Free & Easy.
AK, I am a merchandising specialist.
Being creative needs ways to juice up your imagination:
[ATTACH=full]8747[/ATTACH]
Imagine you put a booth in the middle of your lot, shoppers are milling about your lot, your sales reps can't assist shoppers until the shoppers come to the booth and declare they want help. You need to place a sign on the booth to attract the shoppers.
Shoppers have a job to do. So do your reps. Shoppers want reps to answer questions that they can't answer (so the shopper can complete their mission).
What words will you place on this sign?
IDEAS:
Questions? We're here to help.
Questions? We've got Answers.
Questions? Fast Information, Free & Easy.
