• Stop being a LURKER - join our dealer community and get involved. Sign up and start a conversation.

Reply to thread

Alex - Totally agree!


The version released yesterday seems like an MVP aimed to generate some early buzz and gathering user feedback, especially since competitors like ChatGPT and Claude don't have shopping integration YET. It’s a smart move to capture attention early and open doors for wrapper applications! The Perplexity team is great.


Building on your thoughts it got me thinking — how can car dealerships get ahead?


Right now, latency and data are required for mainstream AI models. With real-time search, dealerships must optimize their SRP filters and ensure their VDPs have clear, structured, and consumer-friendly data.


Otherwise:

  • AI will skip dealerships with slow or poorly functioning SRP filters.
  • VDPs with inadequate or poorly structured data will be bypassed entirely.
  • ...


What a wild time to be alive!