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Glad you bumped.


I just rolled out AutoBytel to the rest of my dealers while removing all other 3rd party leads sources.


It’s very obvious AutoBytel has really focused in on their lead acquisitions. The back end tool gives me the ability to change buys, vehicles and circumferences on the fly while also giving me accountability by tying a lead back to a sale using their RedRocket service.


Quality of leads have taken a nice bump - but at the same time, I now have a BDC and better process for follow-up while also incorporating HookLogic to help increase our lead to show!


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For the time being - AutoBytel is at the top of my personal 3rd Party Leads choice.


Wow - almost sounds like a sales pitch....haha. It's not -  I've not a huge fan of 3rd party leads and usually only deal with 1 service while keeping my buy volume at a modest number. But the results I've been seeing are above the average I ususally see.