• Stop being a LURKER - join our dealer community and get involved. Sign up and start a conversation.

Reply to thread

Side note - as we know, you never know where in the purchase process a customer is in a 3rd party process (unless you can tie into some lead scoring/analtyic). Long term follow up is the is the key to 3rd party leads.


Also take every opportunity to get your 3rd party leads on to your dealerships website ASAP. Try to incorporate a specific message to these customers. Speak to the customer and include your WIIFM message.