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Really that is the goal... get them to your website which is essentially an extension of your store.All of my guys for the most part now, when they can't make the appointment over the phone with a lead that is not from our own site are reminding them of our site and it's benefits.So what I have seen since this practice started is a lot of Craigslist/AutoUSA/GM/ etc leads 1-3 days later submitting a lead through our BlackBook tool or on a specific vehicle.Now of course you need to make sure you have the entire plan thought out... you cannot waste a shot at a customer like this... they went from a 3rd party site... to your phone line... to your website... back on the phone... if they do not come in and either buy or have a really good reason not to... something went really wrong.
Really that is the goal... get them to your website which is essentially an extension of your store.
All of my guys for the most part now, when they can't make the appointment over the phone with a lead that is not from our own site are reminding them of our site and it's benefits.
So what I have seen since this practice started is a lot of Craigslist/AutoUSA/GM/ etc leads 1-3 days later submitting a lead through our BlackBook tool or on a specific vehicle.
Now of course you need to make sure you have the entire plan thought out... you cannot waste a shot at a customer like this... they went from a 3rd party site... to your phone line... to your website... back on the phone... if they do not come in and either buy or have a really good reason not to... something went really wrong.
