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"wonks upstairs" has the potential of being the longest thread on DealerRefresh. Years ago, I was the GSM of a store and wrote all the copy and produced our TV spots at one of the local stations. As our success grew, every idiot, in the store, became an advertising guru. If you run a successful internet department, all the "experts", in the store, will tell you what you are doing wrong.
"wonks upstairs" has the potential of being the longest thread on DealerRefresh.
Years ago, I was the GSM of a store and wrote all the copy and produced our TV spots at one of the local stations. As our success grew, every idiot, in the store, became an advertising guru. If you run a successful internet department, all the "experts", in the store, will tell you what you are doing wrong.
