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I see Kim already explained this, but I too wanted to help clarify a few things...


CarStory has an online widget but from what I know, this is fairly new and it's not the full "CarStory vehicle presentation". My dealers use CarStory on the showroom floor as a tool to use with the customer within the mobile tablet. It's not used on the dealer's site. We use it as it was originally intended, face to face with the customer.


My dealers also use PureCars Value Reports, on their websites. They also use it within their follow-up (great for long term follow-up Ed).


There's currently not much overlay between the 2 products, though I have a feeling this could change in the future and both companies build out their feature sets. I'm a fan of both. Use, recommend and tech dealers how to utilize both.