We had a rep give a really good presentation about 5 months ago, but our dealership held off on making any decision - no fault of the company/product. What interests me now is this new XRM platform that they compare to the iphone and its applications' ease of use.
From what I read, key elements to "XRM" include:
*Real-Time Inegration Network (RTi)
*Intuitive (Pro-Active) Software Applications - ServiceVision, iCRM
*xLM - Internet Lead Management/BDC/Social CRM and Web Solutions
*Integrated Telephony Solutions
The Intuitive Software Applications seem pretty innovative, but I don't know - are these just different, suped up names given to technology that other CRM providers already have?
Anyone currently using them - if so, what do ya think?
