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[USER=9424]@Marty Blue[/USER] - With hundreds of sites out there like Spokeo the majority amount of all of our information is already out there. Because of the internet there is no amount of copy in a contract that is able to keep data 100% secure. So the argument of only looking at public data is kind of mute. You're probably going to look at all of it in all honesty, I mean why wouldn't you.It's always interesting to me how many vendors want to stick their hands into something that is not their business. Car Gurus is in the website business. Car Gurus' job is to get more traffic to Car Gurus. Car Gurus has absolutely zero need to look at transactional data of dealerships. Car Gurus is not in the dealership business, Car Gurus is in the internet business.The only reason a vendor wants access to transactional data is so that they can say they were responsible for more of those transactions. Which then gives a vendor a platform to increase the price of their product. Because, look at all the sales we gave you. Or they plan on re-selling that customer data to larger data companies like BlueKai.
[USER=9424]@Marty Blue[/USER] - With hundreds of sites out there like Spokeo the majority amount of all of our information is already out there. Because of the internet there is no amount of copy in a contract that is able to keep data 100% secure. So the argument of only looking at public data is kind of mute. You're probably going to look at all of it in all honesty, I mean why wouldn't you.
It's always interesting to me how many vendors want to stick their hands into something that is not their business. Car Gurus is in the website business. Car Gurus' job is to get more traffic to Car Gurus. Car Gurus has absolutely zero need to look at transactional data of dealerships. Car Gurus is not in the dealership business, Car Gurus is in the internet business.
The only reason a vendor wants access to transactional data is so that they can say they were responsible for more of those transactions. Which then gives a vendor a platform to increase the price of their product. Because, look at all the sales we gave you. Or they plan on re-selling that customer data to larger data companies like BlueKai.
