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That's similar to what we're seeing.  We were told 85k impressions which we've been at 90k-100k per unit since we got it.  In my opinion we tend to jump on board with anything that bears with it the word 'exclusive' right away without doing a thorough investigation to what benefits we will ultimately receive.  That being said, it seems for how it was sold we're performing at or above expectations.  I'm just not sure it's the most prudent way to spend our resources.