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I dont think it has that much to do with duplicate content in its textbook definition. That doesnt require complex algorithms to spot. Most are familiar enough with how google treated duplicate content for dealer.com clients a few years ago. In most cases ChatGPT is not even spitting out duplicate content as much as it is "revised content" based on other sources. We as people naturally do that whenever we opine or write on any subject we weren't the original person to discover as well.The content generation ethical/moral/technical dilemma is when ChatGPT authors content on your behalf, specifically to affect search rank. Any automated content is technically spam in google's point of view (straight from the horse's mouth - John Mueller). If you are publishing blog pieces daily but ChatGPT is writing them for you, I see the issue. If you are using it to spin up unique descriptions on your VDPs, I dont see that as much of an issue (my personal opinion), as the intended use is very different.As to the how, I believe it will specifically look for patterns that content-generating software can easily be programmed to produce, in the same way that accounting has the "rule of 9".I cant imagine that the company that developed ChatGPT would be incapable of also developing a tool that "watermarks" AI content in language patterns, or something else entirely. I trust the math to take us there. The words are words to us, they're numbers to computers, which is what I predict will primarily detect the next generation of computer-generated content.
I dont think it has that much to do with duplicate content in its textbook definition. That doesnt require complex algorithms to spot. Most are familiar enough with how google treated duplicate content for dealer.com clients a few years ago. In most cases ChatGPT is not even spitting out duplicate content as much as it is "revised content" based on other sources. We as people naturally do that whenever we opine or write on any subject we weren't the original person to discover as well.
The content generation ethical/moral/technical dilemma is when ChatGPT authors content on your behalf, specifically to affect search rank. Any automated content is technically spam in google's point of view (straight from the horse's mouth - John Mueller). If you are publishing blog pieces daily but ChatGPT is writing them for you, I see the issue. If you are using it to spin up unique descriptions on your VDPs, I dont see that as much of an issue (my personal opinion), as the intended use is very different.
As to the how, I believe it will specifically look for patterns that content-generating software can easily be programmed to produce, in the same way that accounting has the "rule of 9".
I cant imagine that the company that developed ChatGPT would be incapable of also developing a tool that "watermarks" AI content in language patterns, or something else entirely. I trust the math to take us there. The words are words to us, they're numbers to computers, which is what I predict will primarily detect the next generation of computer-generated content.
