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I hear your frustration.  I lived it too.  It does sound like you at least have 1 manager who is ready to put some pain on the table for those who don't want to get with the process.  Let's just hope he can bring the rest of the management team on board. 


The daddy/mommy game gets played a lot by salespeople and too many managers oblige.  Your "daddy" UCM could say "no commission for you" and then the sale person runs to "mommy" GSM who isn't bought-in on CRM and reverses the UCM's decision.  I've seen this one too - this is the biggest CRM killer.....and it kills more than just CRM.