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The use of proxy sites is an ancient technique. No offense, but that is nothing new. At least 10 years ago, I worked for a company that outsourced their paid search to https://www.aimediagroup.com and they had that type of system in place. That said, I find it hilarious that you get that line about not being able to connect AW to GA. It's a crock of shit. I see it all of the time in my line of work. Automotive Web Traffic Attribution (WTA) in GA. Agencies deny it and hurt the dealer, a lot of the time the agency controls the SEO and PPC and do not want to be held accountable for their wares, because they know damn well their paid search Cost Per Acquistion (Goals) crap performance knows no bounds.