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For those interested in reading more: Web Vitals | Articles | web.devINP or Interaction to Next Paint goes live in March which is their factors initial site rendering as well as UI rending. Google has already confirmed multiple times that vitals impacts SEO but relevancy still outweighs it. That means within a like for like competitive set aka dealers competing for 2023 Make Model for sale or Geo Make Dealers it will matter.Not only will you rank better but your site will convert better if you optimize for this. So I don't really see a downside. Consider that dealership websites are bloated to the gills, see [USER=4695]@Ryan Everson[/USER] thread: How much is a slow website costing me? $$$.This is a way to leverage the poor state of the field as a way to win.
For those interested in reading more: Web Vitals | Articles | web.dev
INP or Interaction to Next Paint goes live in March which is their factors initial site rendering as well as UI rending. Google has already confirmed multiple times that vitals impacts SEO but relevancy still outweighs it. That means within a like for like competitive set aka dealers competing for 2023 Make Model for sale or Geo Make Dealers it will matter.
Not only will you rank better but your site will convert better if you optimize for this. So I don't really see a downside. Consider that dealership websites are bloated to the gills, see [USER=4695]@Ryan Everson[/USER] thread: How much is a slow website costing me? $$$.
This is a way to leverage the poor state of the field as a way to win.
